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Email Marketing Manager

Company:
Bedford Marketing
Location:
Manhattan, NY, 10001
Pay:
50000USD - 80000USD per year
Posted:
May 06, 2025
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Description:

Job Description

We're a small team of world-class DTC marketers obsessed with creating amazing emails that convert.

We're searching for a detail-obsessed, strategic thinker to manage and grow lifecycle marketing programs across email and SMS! You'll be responsible for flawless execution, high-converting campaigns, and data-backed optimizations that drive revenue for our DTC clients.

What you'll do:

Execute email/SMS campaigns with perfect formatting, segmentation, and brand-aligned copy

Own campaign calendars and queue emails in Klaviyo

Develop and optimize flows across the customer journey

Research trends, customer insights, and behavioral triggers to inform messaging

A/B testing content (subject lines, pop ups, offers, design)

Coordinate cross-functional teams (designer, Klaviyo specialist, copywriter) to deliver strong email marketing plans for clients

Identify high-impact opportunities and propose solutions

Own the entire email/SMS plan for 4-7 DTC brands

What you bring:

2-4 years of lifecycle/email marketing experience (DTC/eCommerce preferred)

Strong copy instincts + ability to write or revise copy to match brand voice

Hands-on experience with Klaviyo or similar ESPs (flows, logic, segmentation, testing)

Ability to juggle multiple accounts

Bias for action and problem-solving - you take ownership, not orders

Who thrives here:

People who take initiative, spot problems early, and bring solutions before being asked

You don't disappear at 4:59pm when things are on fire - you help resolve them

Marketers who CARE about craft - the copy, the logic, the customer, the result

Teammates who thrive in fast-paced environments and aren't afraid to own the outcome

What's in it for you:

Competitive pay - we value top talent and will compensate you

Early team opportunity - shape the future of a fast-growing company

High-impact work - your ideas won't sit in a backlog - they'll go live, fast

Real growth - direct exposure to strategy, clients, decision makingCompany Description

We're Bedford - a boutique DTC email marketing agency. We create compelling, high-converting emails for brands across various categories.

We're a fast-moving team that strives to bring excellence to every single email we send!

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