Director Distributor Channel

Job Description

Salary: negotiable

Company Description:

YAT USA, Inc. (Your Advanced Technology) is an industry leader in electric and battery powered outdoor power equipment and power tool manufacturing. Since launching in 2002, the company is dedicated to "becoming the most professional intelligent tool solution provider in the world. YAT has innovation at its core and is committed to R&D and production of environmentally friendly and energy saving products such as lithium battery technology and low gasoline emission. Our brand under Senix is seeing tremendous growth and we are looking to expand our top-rated team. We pride ourselves on investing in our workforce and offer competitive benefits and salaries. If you are interested in pursuing a rewarding career, we invite you to review our opportunities!

Job Description:

If you are interested in pursuing a rewarding career, we invite you to review our opportunities! We are seeking a strategic and results-driven Director of Distributors to establish, lead and grow our distributor network for outdoor power equipment and power tools across the North American market. This role is responsible for establishing and developing distributor strategies, managing relationships, driving sales performance, and aligning partners with our brand's values and goals. This is your opportunity to create a new growth channel and quickly make impact!

Primary Responsibilities:

Develop and execute the overall distributor strategy to grow market share and drive revenue.

Establish and manage relationships with existing distributors, ensuring high levels of engagement, support, and performance.

Identify and onboard new distributors to increase and strengthen SENIX brand market reach nationwide.

Collaborate with product, marketing, and operations teams to ensure distributors have the tools and resources needed to succeed.

Conduct regular business reviews with distributors, setting quarterly goals, tracking KPIs, and identifying areas for improvement.

Monitor market trends and competitive activity, providing feedback to internal teams for continuous improvement.

Oversee training programs for distributor sales teams to ensure product knowledge and alignment with brand messaging.

Negotiate distributor agreements, pricing structures, and incentive programs.

Travel as needed to support distributor relationships and attend industry events.

Skills, Knowledge, and Requirements:

Bachelors degree in Business, Marketing, or related field (MBA preferred).

8+ years of experience in sales, distribution, or channel management, preferably in outdoor power equipment, power tools or a related industry.

Proven leadership experience managing distributor or dealer networks.

Strong strategic thinking, negotiation, and relationship management skills.

Excellent communication and presentation abilities.

Willingness to travel 3050% as required.

Knowledge of outdoor power equipment or power tool markets and customer segments strongly preferred.

Experience with Netsuite software preferred

Ability to analyze sales data and develop actionable insights.

Located in a major continental USA city within 50 miles of a major US airline hub.

Benefits:

Competitive Salary

Bonus Opportunity (based on annual performance)

Health Insurance (Medical, Dental, Vision, and others)

401K matching

Paid Holidays (10 Per year) + 2 floating holidays

Working arrangement: Office with (Hybrid) allowed

Work Environment:

This position requires an employee to work in a variety of locations including, but not limited to corporate office, home office, job sites, retailers, and distributor locations. Not all these environments are not controlled by YAT. The position is a Hybrid role with 1 day of remote/home office work allowed after your first 60 days.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to sit, stand, talk, hear, reach with hands and arms, and regularly required to walk. Must be able to lift 75 lbs., able to walk and stand for long periods of time at customer events, trade shows, and job site locations. Position requires approximately 30-50% travel and the ability to operate a motor vehicle.

All your information will be kept confidential according to EEO guidelines.

YAT is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

We do not accept unsolicited resumes. To be considered an applicant, please apply online to a specific job posting.

Full-time

Hybrid remote