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Business Development Associate

Company:
GradRight
Location:
Reston, VA
Posted:
April 29, 2025
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Description:

About GradRight

Our vision is to be the world’s leading Ed-Fin Tech company dedicated to making higher education accessible and affordable to all. Our mission is to drive transparency and accountability in the global higher education sector and create a significant impact using technology, data science, and collaboration. GradRight is the world’s first SaaS ecosystem that brings together students, universities, and financial institutions in an integrated manner. It enables students to find and fund high-return college education, universities to engage and select the best-fit students, and banks to lend effectively and efficiently.

GradRight is a US Company with a wholly owned subsidiary in India. We are a VC-funded, high-growth startup. Our team of over 200 members is passionate about making an impact. We believe in working hard while having fun and helping each other grow professionally and personally. You're in the right place if you resonate with these values and believe in making the world better.

Role

Full-time, 4-month Paid Internship (Can convert to full-time)

In this role, you will learn from and contribute to a fast-paced startup’s B2B marketing and sales efforts to drive sales and business development efforts. This can convert into a full-time position after 4 months of the internship, based on performance and availability.

Type: Full-time, Work from office

Reporting to: Co-founder/Lead, University Partnerships

Responsibilities:

Support Business Development:

Enable business development efforts to create new opportunities with universities and colleges in the assigned U.S. markets.

Research and analyze the target audience of universities and specific decision makers to understand their facts, personas, needs, and priorities.

Engage with the universities using phone calls, LinkedIn, and email to further the conversations under the guidance of the Account (Sales) Executive.

Support the marketing with on-ground events and planned campaigns, as well as online engagement for webinars.

Meet potential decision-makers and collaborate to present the platform’s value proposition and experience to stakeholders.

Support Sales and Business Development Operations:

Configure HubSpot according to the business processes and ensure that the data across marketing and sales is up to date in HubSpot.

Get trained on HubSpot features and drive daily, weekly, and monthly reporting and analysis for the sales and business development teams.

Support with required office administration as needed.

Maintain clear documentation of all efforts and data on all deals using HubSpot or equivalent tools as required.

Contribute to essential data analysis efforts using Excel and Hubspot.

Support Sales:

Help build customized market research and sales proposals, and help close on the sales opportunities created

Drive preliminary market research of the university’s reputation, public analytics, and brand strength in the intended markets, including interviewing students and relevant audiences.

Contribute to the proposal development and marketing collateral development as required by closing, working with the reporting manager and other Account Executives.

Qualification and Experience

Bachelor's/master's degree in Business Administration / Marketing (Seniors/graduating students are welcome to apply)

Candidates with work experience are preferred.

Authorized to work in the US. International students on OPT are welcome to apply (Sponsorship of an appropriate work visa can be considered if the internship is converted to a full-time position, based on performance)

Skills & Qualities:

Analytical and Critical thinking - Ability to ask the best questions and think in a logical manner

Communication & Relationship Building – Strong verbal/written skills to engage university leadership via calls, LinkedIn, and email.

Research & Analysis – Ability to analyze the market for a particular product, business, or program.

Marketing & Events – Willingness to show care and perfection in supporting webinars, campaigns, and on-ground events.

Data & Tools Proficiency – Comfortable with Excel, digitally savvy with enterprise software and CRM tools. Ability to use AI tools responsibly and contextually.

Flexible to work on ad-hoc projects with a can-do attitude.

A self-starter with the drive to learn and do whatever it takes to get the job done

Other Requirements:

Ability to work from the office 5 days a week

Ability to work collaboratively with teams from multiple functions, sometimes outside the traditional working hours, to accommodate working with teams in other time zones

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