Salary: See Position Description
Location : Conway, SC
Job Type: Full-Time Staff
Job Number: PCLS202500592
Division: Univ Marketing and Communication
Department: University Marketing and Communication
Opening Date: 04/21/2025
Closing Date: Continuous
Job Details
Coastal Carolina University is currently accepting applications for the following full-time position: Director of University Communication in the Office of University Marketing & Communication.
The Director of University Communication is responsible for overseeing the university's overall communication strategy, including internal communication, media relations, and reputation management. This person must exercise sound judgment and demonstrate the utmost professionalism in working with external and internal entities to create and implement compelling, consistent, and timely content that enhances the university's reputation and encourages positive public sentiment.
How to Apply: Interested candidates may apply online at Applicants must submit a cover letter, resume, and contact information for three (3) professional references. Review of applications will begin immediately and continue until position is filled.
Coastal Carolina University is a public comprehensive liberal arts institution located in Conway, South Carolina, just nine miles from the Atlantic coastal resort city of Myrtle Beach. Coastal Carolina University enrolls over 10,000 students from 49 states and 55 nations. The University is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award the baccalaureate and master's degrees of national and/or regional significance in the arts and sciences, business, humanities, education, and health and human services, a specialist degree in instructional technology, and PhD degrees in marine science: coastal and marine systems science and education sciences.
The University provides equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, citizenship status, national origin, or because an employee or applicant for employment is an individual with a disability or a disabled veteran, an Armed Forces service medal veteran, a recently separated veteran, or an active-duty wartime or campaign badge veteran, or other "protected veteran," as defined by law. Coastal Carolina University is an EO/AA employer.
Public Information Director II (BC40/61122894), full-time position with benefits. Salary range: $56,210.00 (minimum) - $90,000.00 (maximum). Normal work hours are Monday through Thursday, 8:00 a.m. to 5:00 p.m. and Friday, 8:00 a.m. to 12:30 p.m. Routine nights and/or weekends. Must be flexible to meet the special scheduling needs of the university.
Duties
Duties include, but are not limited to:
REPUTATION MANAGEMENT: Responsible for developing and implementing effective reputation management strategies that increase and enhance the university's reputation in alignment with institutional priorities.
MEDIA RELATIONS: Responsible for developing and implementing timely and effective media relations strategies to promote positive relationships with media and to prevent and manage crises.
LEADERSHIP: Exhibit sound judgment in addressing questions and concerns from internal and external partners, with a proactive and collaborative approach to problem-solving. Provides leadership for the University Communication team, inspiring a positive team environment, promptly and professionally addressing performance issues, effectively monitoring workflow, and ensuring that tasks are completed in a timely and excellent manner.
WRITING/EDITING: Write, edit, and optimize a wide range of original content types, including press releases, blog posts, social media collateral, video scripts, web content, emails, university publications, and other print and digital marketing materials. Ensure high quality, accuracy, and consistency using Associated Press and university style requirements.
Qualifications
Required Qualifications: A bachelor's degree. At least eight (8) years of experience in reputation management, crisis communication, public relations, media relations, or a related field.
Preferred Qualifications: Experience developing and/or adhering to extensive brand guidelines. Experience with digital communications tools, including email marketing software and content management systems.
Knowledge, Skills & Abilities: Knowledge of higher education landscape and trends. Strong understanding of content marketing principles, digital storytelling, and audience segmentation. Excellent writing and editing skills, with the ability to adapt content to various platforms and audiences. Strong interpersonal, communication (both verbal and written), collaboration, and problem-solving skills. Ability to consult with internal and external partners to provide constructive feedback around multiple projects efficiently. High level of professionalism and dependability, superior attention to detail, and ability to think strategically. Ability to manage multiple projects simultaneously and meet tight deadlines. Ability to remain calm under pressure and make sound judgments in crisis situations.
We offer a complete benefits package to full-time employees including health care, dental, vision, retirement, deferred compensation plans, flexible spending accounts, life insurance, long-term disability, holidays, vacation, and sick leave. To learn more details, visit our benefits page.
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Do you have a Bachelor's degree or higher?
Yes
No
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How many years of relevant experience do you have?
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Do you have crisis communication experience?
Yes
No
04
Do you have experience with media relations?
Yes
No
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How many years of experience do you have in managing full-time employees?
Required Question