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Business Development Manager

Company:
Anritsu
Location:
Morgan Hill, CA, 95038
Posted:
May 02, 2025
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Description:

Description

Anritsu is a provider of innovative communications test and measurement solutions. Anritsu engages customers as true partners to help develop wireless, optical, microwave/RF, and digital solutions for R&D, manufacturing, installation, and maintenance applications, as well as multidimensional service assurance solutions for network monitoring and optimization. Anritsu also provides precision microwave/RF components, optical devices, and high-speed electrical devices for communication products and systems. The company develops advanced solutions for emerging and legacy wireline and wireless technologies used in commercial, private, military/aerospace, government, and other markets. To learn more visit and follow Anritsu on Facebook, LinkedIn, Twitter, and YouTube.

Anritsu is committed to providing a comprehensive and competitive benefits package to all employees. We offer standard benefits such as major medical, vision and dental coverage, life insurance, Employee Assistance Plan, Flexible Spending Accounts, a generous 401(k) Matching Plan, Tuition Reimbursement, and profit sharing. Our benefit package is designed to positively impact all aspects of your life; to help you and your family succeed; and to maintain our status as a "perfect job." Come find out what Anritsu has to offer you!

As a Business Development Manager based in Michigan or surrounding states, you will have responsibility for developing EV powertrain and battery test business in North America by planning sales strategy, developing sales channel, promoting products, providing training, technical/commercial proposal, and technical support to sales channel. The products are mainly power supply equipment designed and produced by TAKASAGO, LTD., a Japanese subsidiary in Anritsu Group, and they are typically used as a part of test system for EV powertrain or battery verification by major OEMs and Tier 1 manufacturers. You will receive strategy guidance and products training from TAKASAGO, LTD. before starting the roles.

Key Responsibilities include:

Planning sales strategy with TAKASAGO, LTD

Developing sales channel, mainly manufacture reps

Support TAKASAGO. LTD. and Anritsu Company marketing department to edit promotion contents

Providing training to sales channel

Promoting the product features and value proposition to sales channel and end users

Identifying potential sales opportunities; coordinating technical and commercial communication among end users, sales channel, and TAKASAGO, LTD

Providing technical and commercial proposal to sales channel for opportunities

Support communication between end users and TAKASAGO, LTD. to provide technical support of the products for designing test bench or its ongoing operation

Support TAKASAGO, LTD. for physical installation of the products

This position will be working closely with TAKASAGO, LTD. also working together with marketing, sales operation, and customer service department of Anritsu Company

This position will be reporting to the Sales and Marketing Manager based in TAKASAGO, LTD, Japan, but receive employments as a full-time US based Anritsu employee

Requirements:

BSEE required

3+ years of experience in electric powertrain or battery test in one of the following positions

Business development manager, Sales manager, Sales engineer in a Power supply equipment or other test equipment manufacturer who has business for electric powertrain or battery test

Business development manager, Sales manager, Sales engineer in a Manufacturer rep, an Integrator, or a test service provider who works for electric powertrain or battery test industry

General knowledge of sales promotion, sales activities, and the role of sales channel partner is required, business development experience is a plus

General knowledge of hardware and software configuration of test equipment or test system is required

Knowledge of power supply equipment architecture and features is a plus

Experience of field application engineer or other engineering roles is a plus

Experience of working in an international organization is a plus

In order to be successful in this role, the following competencies and behavior skills are required:

Self-starter

Enthusiasm to develop businesses

Logical thinking to organize information

Being a good communicator

Good learner of new technologies and business practice

Applying abilities, skills, and knowledge to perform a job

Using external and internal expert resources as needed

Why work at Anritsu? Please visit us on Comparably to see what our employees love about working here! Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.

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