Sr Data and Insights Spec

A highly skilled Senior Marketing Data and Insights Specialist is sought to lead digital marketing performance measurement and optimization.

Responsibilities include tracking ROI across paid media, SEO, and reputation management, developing dashboards, and transforming data into actionable insights.

Collaborates with internal teams and external vendors to ensure accurate data capture and reporting.

Utilizes tools like Google Analytics, Power BI, Tableau, and Asana to support campaign analysis, resource planning, and strategic decision-making.

Requires a Bachelor's in Marketing, Data Analytics, or related field, with at least 1 year of experience in marketing analytics, preferably in healthcare or agency settings.

Must have proficiency in digital marketing platforms, data visualization tools, and project management software, with strong analytical, communication, and problem-solving skills.

The ideal candidate is self-motivated, detail-oriented, and passionate about continuous improvement in marketing performance.