Responsibilities
Investigating industry best practice initiatives in relation to new ideas and trends
Identifying and making use of all opportunities to improve the overall visual appeal of stores, thereby maximizing trade
Ensure that the merchandise is displayed effectively
Creating effective merchandise strategies to get a return on trading space
Create and update merchandising tools, merchandise guide, merchandise key controls, and Store Manager's merchandise checklist
Liaise closely with buyer/director to ensure product type is in line with the location and demographics
Developing strategies with new store opening promotional products to introduce customers to the brand and optimise the chances of them repurchasing
Ensuring the combination of great product skills and being analytical to increase sales
Ensuring that the stock holding is aligned with the sales target
Supervising the execution of all signage, graphics and visual elements
Create floor plan and layout to dictate the flow of customer traffic and shopping habits
Departments are located correctly to maximize sales
Responsible for the execution within all stores
Conducts regular store visits and spot checks to ensure compliance around markdowns and price changes
Maximizing company sales and reducing further markdowns by implementing correct location, merchandising and timeous implementation throughout all stores
Management of Visual Merchandising Assistant and instore VM champions and responsible for their overall development and performance
Trains best practices on customer service skills, store standards and selling points
Conducting regular store visits ensuring all staff are fully trained
Analyse products in stores to formulate a turnaround strategy
Works closely with Buyer/Planner to maximize profitability with core/seasonal product
Develops an effective network of communication to ensure shared knowledge and understanding of business activity
Effectively manages the performance and development of Visual Merchandise assistant to drive Visual Merchandise standards
Identify and implement training interventions to achieve exceptional stock service levels across all stores