Social Media Specialist

Schedule:

20 hours per week

Monday - Friday: 10:30am - 2:30pm Melbourne, VIC

Client Timezone: Australian Eastern Time (Sydney/Melbourne)

Client Overview

Join a dynamic and growing Australian mortgage brokerage that specializes in comprehensive financing solutions across residential, commercial, and construction sectors. This established firm works directly with consumers seeking home loans while building strategic partnerships with professional services like accounting firms and other businesses. The company values authentic engagement and quality content creation, offering you the opportunity to make a real impact on their digital presence and business growth. You’ll be working with a hands-on team that actively visits properties and construction sites, providing you with genuine, real-world content to showcase their expertise and success stories.

Job Description

We’re seeking a talented Social Media Specialist to elevate our client’s digital presence across multiple platforms including LinkedIn, Instagram, and Facebook. This role offers the perfect blend of creative freedom and strategic thinking, where you’ll create compelling content that speaks to both individual consumers seeking home loans and professional partners looking for referral opportunities. You’ll have the unique opportunity to showcase real settlements, construction projects, and financial success stories while building an authentic brand presence that drives organic growth and meaningful business connections.

Responsibilities

Create and manage engaging content across personal LinkedIn profiles, business LinkedIn, Instagram, and Facebook accounts

Develop finance-focused educational content and industry insights without requiring client-provided materials

Transform client-provided photos from property settlements and construction sites into compelling reels and Instagram posts

Craft dual-audience content that appeals to both consumers seeking home loans and professional referral partners

Manage community engagement and respond to interactions across all social media platforms

Design and implement organic growth strategies including competitions, giveaways, and engagement campaigns

Create independent content based on provided resources and industry knowledge

Develop content that showcases home loan services, commercial financing, and construction project expertise

Requirements

Minimum 3 years of experience as a social media manager or specialist with proven results

Strong understanding of the finance industry, particularly mortgage brokering, home loans, and commercial lending preferred

Proficiency with content creation tools including Canva, CapCut, and Adobe Creative Suite

Demonstrated ability to create content for both B2C and B2B audiences effectively

Extensive experience managing LinkedIn, Instagram, and Facebook business accounts

Excellent content creation skills for both visual and text-based posts

Experience developing organic growth strategies and community engagement

Ability to work independently while collaborating effectively with Australian-based team members

Strong communication skills and attention to detail in content creation and posting

Independent Contractor Perks

Permanent work from home

Immediate hiring

Steady freelance job

Open for global applications

28546940705