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Sales Enablement Coordinator

Company:
Capital Blue Cross
Location:
Susquehanna Township, PA, 17177
Posted:
May 29, 2025
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Description:

Position Description

The Sales Enablement Coordinator leads the commercial sales training strategy, that includes three key components: onboarding for new Sales Team members, ongoing product/program training, and the evaluation of professional and essential skills training (in collaboration with HR Learning & Development). This person also works with business owners across the organization to prepare their content and presentations. The Sales Enablement Coordinator also supports the teams where necessary to help build competitive strategy, growth, and innovation across Capital Blue Cross.

Responsibilities and Qualifications

Duties and Responsibilities:

Serves as a liaison between internal customers, to help compile content and plan for the Consumer Advisory Council meetings, monthly Sales meetings, quarterly Sales Summits, the annual Sales Conference and other events, as necessary.

Support the Sales Enablement initiatives by organizing tools and processes that are streamlined and simplified for Sales use.

Proactively monitor and coordinate sales training based on feedback, requests, and new product launch. Work with Sales as well as product owners to compile content and prepare for trainings and meetings based on set timelines. Provide timely updates to company stakeholders as needed.

Participate in cross-functional project team meetings to determine if there should be a sales training component to the project plan.

Perform other duties as requested to support the Product Innovation team, including testing and project support for new initiatives.

Compiles information and feedback to build out sales training schedule and content.

Compiles information from across the healthcare delivery teams to continually update the focus and roadmap exhibit so it is kept fresh and up to date for the commercial sales teams use.

Owns the Competitor & Market Insights document and updates it tri-annually for review and use by the Product Innovation team.

Document owner for the internal Sell Sheets that are created for the commercial sales team’s use. Works collectively with associated business owners and top leaders to create and disseminate new documents for sales assistance in pitching products and programs in market.

Co-manages the sales portal in Widen to ensure training information is kept up to date and includes all pertinent information needed for the commercial sales team to be successful in market.

Leads the planning efforts associated with the annual Sales Symposium. Works with sales leadership as well as the various business owners to coordinate and host the on-site event for the commercial sales team to refresh their knowledge on all products and programs offered in the market.

Works with the Producer Strategy team to plan and build content for the monthly Producer webinars as well as the annual Producer Golf-Outing event.

Skills:

Critical and creative thinking skills.

Ability to interpret customer needs and provide relevant recommendations, sources, and analysis.

Exceptional writing and communication skills. Ability to effectively communicate (verbally and in writing) with various audiences, including executive leadership.

Strong project management skills. Ability to develop, prioritize, and coordinate the implementation of major projects and meet deadlines. Ability to reprioritize frequently changing business priorities.

Excellent interpersonal skills. Ability to establish and maintain relationships with internal customers.

Self-motivated and forward thinking worker with a strong sense of accountability.

Collaborator who can work with multiple business areas to quickly and effectively overcome obstacles and complete projects on time.

Knowledge:

Research techniques and competitive intelligence (preferred, not required).

PC-based software packages (e.g., Word, Excel, PowerPoint) to perform research/analysis/project tasks.

Health insurance industry and healthcare delivery systems (preferred, not required).

Communication methods (e.g., print, digital, social)

Experience:

Preferred: One year of competitive intelligence, health insurance industry, communications, or marketing experience.

Experience with supporting and/or coordinating major projects.

Experience working independently and collaboratively in a group in order to meet changing needs of a competitive market/environment.

Education and Certifications:

Bachelor’s degree in marketing, communications, English, business administration, or other related field or 4 years of relevant experience in lieu of degree.

Work Environment:

Work is primarily remote but also includes a climate-controlled environment with normal office working conditions.

Physical Demands:

While performing the duties of the job, the employee is frequently required to sit, use hands and fingers, talk, hear, and see. The employee must be able to work over 40 hours per week. The employee must occasionally lift and/or move up to 5 pounds.

Other:

Travel Requirements:

5% of the time - Sales Summits (in-person).

About Us

We recognize that work is a part of life, not separate from it, and foster a flexible environment where your health and wellbeing are prioritized. At Capital you will work alongside a diverse and caring team of supportive colleagues and be encouraged to volunteer in your community. We value your professional and personal growth by investing heavily in training and continuing education, so you have the tools to do your best as you develop your career. And by doing your best, you’ll help us live our mission of improving the health and well-being of our members and the communities in which they live.

Full Time

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