Email Producer (Performance Marketing)

Location: Mettawa, IL Job Type: Contract, 20 hours per weekCompensation Range: $44.88 - 46.88 per hourWe are seeking an Email Producer to join our growing Performance Marketing team and facilitate the email marketing operations for the division.

The ideal candidate combines operational excellence and communication skills with superb email subject matter expertise to drive business results.

This person will partner with marketing leaders to implement lead funnel programs and membership communications through the email channel, using a consultative approach to maximize performance.Hybrid Schedule - Tuesday, Thursday.

In Office - Mettawa, IL local candidates only.

Responsibilities:Under supervision of the Email Marketing Manager, this role requires a balance of creative problem-solving and tactical execution - and an ability to proactively bring innovative ideas to support channel and business growth while taking a data-driven approach to email marketing.Responsibilities include email marketing support for daily operations, content development using branded email templates, adherence to email best practices, build & production, QA testing, audience segmentation and email list hygiene, and coordination of the email marketing calendar through the intake process to final email deployment.Email OperationsSupport the daily marketing operations and weekly production of emails for the Business Acceleration division to ensure that campaigns are completed and deployed on time.Support audience segmentation rules and maintenance of targeting lists for the corporate clubs, including coordinating with stakeholders throughout the organization to communicate and collect feedback on targeting requirements for email programs.Experience with triggered and automated email campaign initiatives with the ability to maintain all operational aspects of automated email campaigns with accuracy and transparency.Drive in-market execution of consumer email channel strategies in the US with accountability for delivering business outcomes that drive leads and nurture consumer engagement, retention, and conversion.Oversee day-to-day development and deployment of Business Acceleration email communications by planning, building, and reporting on email performance and driving program optimizations.Partner with brand, creative, digital and MarTech teams to facilitate content strategies for the email channel in conjunction with other performance marketing campaign efforts.Adhere to best practice documentation, processes, roadmaps, and governance as a subject matter expert to share with stakeholders across the organization.Maintain consumer marketing lists for all brands within Business Acceleration and create segmentation strategies to cater to evolving business needs.Utilize technical expertise in coordination with the MarTech team to lead the design and implementation of advanced automation workflows and troubleshoot technical issues to maintain, enhance and develop new marketing automations for lifecycle and nurture campaigns.List Management & ReportingAssist in generating email audience lists for use by corporate clubs and maintaining best practices and good data hygiene while keeping programs current.Provide experience with building reports and managing dashboards within an email platform and ongoing monitoring of email performance, usage and tracking KPIs.Perform other related duties as required, including assisting with technical issues surfaced through our platform providers or for the purposes of ongoing enhancements for the email channel.Proactively manage and monitor email deliverability across all domains for all campaigns implemented and provide recommendations on how to best optimize, resolve issues, as well as improve list health and determine optimal list growth goals.Qualifications:Marketo + Knack is must have expereince.Bachelor's degree in marketing or related field required.Minimum 3+ years of experience working hands-on with a major Email Service Provider (ESP) or email creation platform with email marketing implementation and management experience.Detail-oriented with ability to follow QA processes and procedures within the email platform provided.Self-directed with strong project and time management skills.Experience working with business stakeholders and senior executives.Excellent verbal and written communication and interpersonal skills.Excel in problem solving, innovation, team participation, and self-motivation.Effective project management skills to plan, execute, and monitor email campaigns and schedules.Proficiency in creating email and marketing automation campaigns in a highly matrixed organization.Skilled at managing projects and meeting deadlines for multiple priorities/projects at one time.

Skills: Deep understanding of email marketing best practices, email production, GDPR and other laws / governance, data compliance and staying up to date on emerging trends and innovative technology.Intermediate to advanced user of Excel, PowerPoint, and Word.Marine, dealership and/or franchise experience preferred.JOBID: Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.

If you require a reasonable accommodation to make your application or interview experience a great one, please contact offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.

In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). This posting is open for thirty (30) days.PandoLogic.

Category:Marketing & Biz Dev, Location:Lake Forest, IL-60045

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