Marketing Assistant/Research & Analysis

JCDecaux is actively seeking a Marketing Assistant: Research & Analysis to support our Senior Marketing Associate and Chief Marketing Officer. This person will be responsible for ideation and creation of new marketing assets, as well as updating existing documents using syndicated data, traditional research skills, multi-team collaboration, and understanding of core marketing and advertising concepts.

This is a full-time position based in our New York office and will operate in a hybrid work model.

Key Responsibilities:

Write and post articles summarizing advertising campaigns and trends to website and corporate newsletter

Plan, create, and track success of social media content across all JCDecaux social platforms, including Instagram, LinkedIn, Tiktok, and YouTube

Assist in the development of marketing collateral, website content, and email marketing

Asset management including photo requests between Sales and Operations team, ensuring quality of materials and efficient photo organization, as well as passenger data from airport authorities

Fulfill research requests to help sales team sell advertising inventory

Facilitate communication between Marketing and Sales team to encourage asset usage

Present and discuss marketing materials and research to senior leadership and Sales Departments

Qualifications & Requirements:

Bachelor’s degree in Communications, Marketing, English, Public Relations, or a related field preferred

Sound understanding of marketing principles

Excellent writing and copywriting skills with ability to adapt tone to brand personality and a variety of materials

Creative thinking skills

Critical research and analytics skills with ability to effectively process, package, and present information

Confident public speaking ability

Attention to detail and ability to effectively manage time across multiple deadlines

Intermediate knowledge of Microsoft Office suite

Basic understanding of Adobe Creative Suite, especially Photoshop, is preferred but not required

Basic video editing skills and/or experience in social media content creation a bonus!

Technical Skills: Proficiency with Microsoft Office Suite and familiarity with marketing software and online applications (CRM tools, Online analytics, and Google AdWords).