Data Analyst

Google "Vibe Branding" and see if our energy, values, and vision align with yours.

At Vibe Branding, we blend data, creativity, and strategy to help brands rise above the noise. Our agency specializes in building bold identities and delivering performance-driven marketing campaigns that actually convert. Behind every standout brand is a smart strategy—and behind every smart strategy is strong data. That’s where you come in.

We’re looking for a Data Analyst who can transform raw numbers into actionable insights. You’ll work closely with our strategy, digital marketing, and design teams to help us make smarter decisions, optimize performance, and measure success across client campaigns and internal initiatives.

Key Responsibilities

Collect, analyze, and interpret data from digital campaigns (SEO, PPC, social, email, web)

Create and manage dashboards and reports using tools like Google Data Studio, Looker, or Tableau

Support marketing, UX, and content teams with insights and recommendations

Track KPIs across brand performance, conversion funnels, and customer behavior

Perform A/B test analysis and help refine strategies based on real-time performance

Present findings in a clear, compelling, and visual way for internal teams and clients

Identify trends, patterns, and outliers that inform better decisions and deeper strategy

Maintain data integrity and quality across all reporting systems

Requirements

1–4 years of experience in data analysis, preferably in a marketing or creative agency

Proficient in Google Analytics, Google Tag Manager, Google Data Studio, and Excel/Sheets

Experience with SQL, BigQuery, or BI tools (e.g. Looker, Power BI) is a plus

Solid understanding of marketing KPIs and attribution models

Strong attention to detail and data accuracy

Ability to translate data into simple, actionable stories and strategic next steps

Bonus: Experience with heatmaps, CRO tools, or campaign forecasting