Graphic Designer

Company:

TRUFF

Role:

Graphic Designer

Location:

New York, New York - Hybrid - (3 Days / Week In Person)

Reports To:

Senior Brand Manager

Salary$70,000-90,000 with 10% Annual Bonus

COMPANY BACKGROUND:

TRUFF is a premium truffle-infused condiments brand - born at the intersection of heat and flavor. In 2015, TRUFF co-founders built the popular food and lifestyle Instagram account @sauce. Just 2 years later, in 2017, TRUFF co-founders launched their first viral product, TRUFF Original Hot Sauce, which catapulted to success when Oprah selected it as one of her "Favorite Things." After six years on Oprah's "Favorite Things" list and several groundbreaking new Hot Sauce flavors, TRUFF has become one of the fastest growing brands in the Hot Sauce category. Over the last few years, TRUFF has built on its unique flavor profile to launch new products in complimentary condiment categories – pasta sauce, mayo, oil, and seasonings. TRUFF's uniquely premium taste and aroma amplify the flavor experience of everyday dishes. Whether it's a buttery omelet drizzled with TRUFF Hot Sauce or a cheeseburger dripping with Spicy TRUFF Mayo, TRUFF makes good food taste better.

As we embark on an exciting new chapter of scale and innovation, we're seeking visionary executive leaders who are ready to build, lead, and transform. This is a rare opportunity to step in at a pivotal inflection point—to shape strategy, drive accelerated growth, and have a lasting, enterprise-level impact. Join us in writing the next chapter of TRUFF's journey and help elevate this emerging brand into a global powerhouse.

?POSITION SUMMARY:

The Graphic Designer is responsible for creating graphics across all areas of our business including paid media, shopper, packaging, email, website, sell-in stories, and trade shows. They will be responsible for copywriting for these assets. This is a critical role on the marketing team responsible for bringing our visual identity to life across all creative and selling assets. This role reports into the Senior Brand Manager.

KEY RESPONSIBILITIES:

Implement and uphold the brand's visual identity across all visual assets and marketing communications based on brand strategy and guidelines

Develop engaging and break-through still paid media assets

Own and evolve TRUFF's packaging across innovation + existing product lines

Design email assets and copy

Utilize UX principals to elevate web design and develop website assets

Develop shopper assets for in-store and digital shopper activations including in-store signage, digital display ads, and promotions

Develop sell-in story assets (visuals, graphics, overall look and feel)

Develop trade show assets and creative assets for any internal or external facing brand documents

Copywriting for brand assets, email etc.

Manage relationships and photoshoots with external photographers

Supports the team with shoot production & social media content as needed

Project manage all asset timelines; takes ownership of work and manages their time according to allotted deadlines

Administrate monthly budget tracking and invoice submissions

Has effective communication skills, and a collaborative 'can-do' attitude

Ability to translate a marketing brief and execute day-to-day requests

Has a passion for food, consumer brands, and stays up-to-date on design and social media trends

QUALIFICATIONS

3-5 years experience working as a graphic designer at consumer or food brands

Expert in Adobe Creative Suite design and illustration software, especially InDesign, Photoshop, Illustrator & Acrobat

Passion for conceptual ideation and design execution

In-depth knowledge of Figma, experience in Monday.com

In-depth knowledge of print and web design

Motion Capabilities are a huge plus

Excellent copywriting skills

Experience working in a fast-paced environment with the ability to manage multiple projects with tight timelines

WHAT WE OFFER

Medical insurance

Dental insurance

Vision insurance

Life Insurance

401(k) retirement plan with 3% company match

Wellness stipend

Paid time off

Sick time

Paid holidays

Internet & cell phone reimbursement

Company-provided computer