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National Enterprise Account Executive

Company:
Baudville Brands
Location:
Grand Rapids, MI
Posted:
May 25, 2025
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Description:

National Enterprise Account Executive

About the Opportunity:

RecogNation is seeking a highly accomplished and self-driven National Enterprise Account Executive to lead strategic new business development efforts at the enterprise level. This is a senior, high-impact role responsible for expanding RecogNation’s national footprint through the acquisition of complex, high-value clients who prioritize culture, employee experience, and recognition strategy.

Reporting directly to the President, this role is designed for a seasoned enterprise sales executive with a proven track record of success in consultative B2B and HR Technology sales. You will serve as a trusted advisor to senior HR and business leaders, leveraging insight and strategy to create meaningful partnerships that fuel growth for our clients and our company.

At RecogNation, we believe recognition has the power to transform workplaces. As a senior leader on our sales team, you’ll have a direct hand in shaping how organizations nationwide celebrate people, drive engagement, and strengthen culture. This is your opportunity to bring purpose to your sales career while growing with a company that’s equally committed to performance and people.

Key Responsibilities:

Own and drive the full sales lifecycle from prospecting to close for large enterprise clients across targeted industries.

Cultivate and convert net-new opportunities into long-term partnerships through strategic outreach, discovery, tailored solutioning, and relationship building.

Lead high-impact executive conversations that position RecogNation as a consultative partner and thought leader in recognition, culture, and employee engagement.

Build and manage a robust pipeline of qualified enterprise opportunities with consistent forecasting and CRM accuracy (NetSuite).

Collaborate cross-functionally with internal teams (product, marketing, operations, implementation, program management) to create winning proposals and ensure a smooth post-sale handoff.

Respond to complex RFPs, lead pricing and contract negotiations, and deliver compelling presentations that align with client objectives and buying criteria.

Stay ahead of industry trends, HR technology advancements, and enterprise customers' needs to continually refine go-to-market strategies and tactics.

Represent RecogNation at national trade shows, conferences, and industry networking events.

Travel up to 30% nationally to support client acquisition, in-person meetings, and events.

Key Measure of Success:

Consistent achievement of annual SaaS revenue ($200k+) and new logo (10+) acquisition targets.

Ability to build, nurture, and maintain an opportunity funnel of $1M in SaaS annually.

Open doors, lead strategy, and win large, competitive opportunities.

Achieve positive engagement and satisfaction feedback from executive-level prospects and clients.

Contribute strategically to the growth trajectory and competitive positioning of RecogNation.

Provide timely and accurate pipeline management and sales activity documentation.

Desire to actively participate in and elevate the culture and thought leadership within the organization.

Ideal Candidate Traits:

Minimum 7–10 years of experience in enterprise-level, consultative B2B sales to Senior HR Executives with a proven record of consistently exceeding quota.

Demonstrated success securing complex deals with large organizations (1K – 10K Employees), ideally in HR technology, SaaS, Employee Engagement, or Rewards & Recognition solutions.

Strong executive presence with the ability to confidently navigate C-suite and senior HR audiences.

Proficient in CRM, Excel, PowerPoint, Microsoft Teams and other remote selling technologies.

Bachelor’s degree preferred; advanced training or certification in sales methodologies is a plus.

Self-starter mentality with a high degree of personal accountability, resilience, and drive.

Excellent written, verbal, and interpersonal communication skills.

Passion for building culture-driven client partnerships and making a measurable impact.

Requirements:

Education

A bachelor’s degree is preferred.

Experience

7+ years of experience in enterprise-level, consultative B2B sales to Senior HR Executives is strongly desired.

Physical

Demands

Must be able to travel and work at trade shows where prolonged standing and physical activity is required. Requires attentiveness and computer operation for prolonged periods. Must satisfactorily pass a drug test.

Confidentiality

Must be able to work with confidential records professionally.

Initiative

Must be a self-starter and driven individual. Must be able to make independent decisions quickly and handle a heavy workload at times. Must take complete ownership for one’s results and effectiveness.

Skills/Abilities

Able to develop and maintain strong and healthy working relationships. Strong organizational and time management skills are required. Must be deadline-oriented. Ability to handle stressful situations. Ability to define problems, collect data, establish facts, and draw valid conclusions. Requires strong attention to detail. Must be able to use a computer for extended periods of time.

Interpersonal

Communications

Must have a professional and helpful manner. Must have excellent verbal, written and listening skills. Must be able to interact with various people at all levels of the organization and external contacts. Ability to communicate clearly and concisely; graciously deal with all types of customers. Work harmoniously and effectively with others.

Supervision

No supervision and management skills are required.

Our Winning Culture Offers

A world-class work environment:

West Michigan’s 101 Best and Brightest Companies to Work for 17 times

National Best & Brightest winner for 13 consecutive years

101 Best & Brightest in Wellness winner 11 times

6-time Great Place to Work Certified™. (

Performance-based compensation commensurate with experience, including annual salary and discretionary bonus

Stability of a privately held, employee-focused business with 41+ years of rich and diverse history

Medical, Dental, Vision, Life, Long-Term Disability, and Short-Term Disability

Company-sponsored 401K with vested match

Tuition Reimbursement

Paid Parental Leave

Peer group of proven winners – ready to embrace the same and grow our successful business to new levels.

At Baudville Brands, we offer a challenging but rewarding work environment where employees respect and recognize each other. We are dedicated to workforce diversity and a drug- and smoke-free workplace. Baudville Brands is an Equal Opportunity Employer and does not discriminate on the basis of age, gender, race, religion, color, national origin, marital status, genetic information, height, weight, sexual orientation, gender identity, veteran status, disability or any other protected characteristic. We welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview process a great one, please let us know.

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