Campaign Executive (Web Focus)(National Talent)

Campaign Executive (Web Focus)(National Talent)

Campaign Executive (Web Focus)(National Talent)

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Plan, execute, and optimize marketing campaigns across digital platforms, with a strong emphasis on website-related activities.

Coordinate and manage campaign-related website updates, including landing pages, banners, and content.

Collaborate with internal teams and external agencies to ensure website campaign materials are delivered on time and aligned with brand guidelines.

Monitor website performance during campaigns (traffic, bounce rate, form submissions, etc.) and suggest improvements.

Work with UX/UI teams to ensure user journeys are optimized for campaign goals.

Assist with SEO initiatives to support organic traffic growth for campaign landing pages.

Track, report, and analyze campaign performance across website and digital touchpoints, delivering actionable insights.

Maintain campaign calendars and timelines, ensuring alignment with wider marketing plans.

Support A/B testing initiatives for websites and landing pages to improve performance.

Requirements

Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.

2-4 years of experience in marketing campaign execution, with proven exposure to website management.

Strong understanding of CMS platforms (e.g., WordPress, Drupal, Sitecore).

Knowledge of digital analytics tools such as Google Analytics, Hotjar, or similar.

Basic understanding of SEO best practices and website user experience principles.

Excellent project management and organizational skills.

Strong attention to detail with the ability to manage multiple projects simultaneously.

Team player with good communication and collaboration skills.

Bonus: Familiarity with HTML/CSS basics, marketing automation tools (e.g., HubSpot, Marketo), or experience in website A/B testing.

Seniority level

Seniority level

Entry level

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Industries

Banking

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