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Digital Video Producer

Company:
Nexstar
Location:
Greenfield, NY, 12859
Posted:
May 20, 2025
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Description:

WKRG-TV News 5, the Nexstar CBS television affiliate in Mobile/Pensacola, seeks a Digital Video Producer to join our news team.

The Digital Video Producer is a key member of our digital team. This role involves live and edited video production and distribution using various platforms and techniques.

The DVP also authors and curates accurate, high-performing stories and posts (including elements of text / photos / graphics / etc.), gathers information for news reports, and crafts engaging website pages & other digital products.

The DVP utilizes metrics and real-time data to maximize hourly audience and build long-term brand loyalty.

Produce digital original video news stories, including various versions for social media

Help with live streaming of wkrg.com programs, breaking news, and special coverage

Train, mentor, and support station staff with video projects and creative digital storytelling

Author strong copy with correct grammar, punctuation, editorial style, and formatting to generate engagement and repeat site visitation

Write powerful headlines

Research/gather/analyze information and elements to produce accurate, complete, in-depth, relevant, and fair stories for publication

Promote and distribute news content on social media

Monitor social media accounts and respond to viewer questions and comments

Quickly adjust workflow to prioritize breaking news and severe weather coverage

Ensure that all content produced meets company standards for journalistic integrity, timeliness, and production quality

Cooperate and communicate clearly, directly, and regularly with news & production teammates and other station departments

Produce special projects and other duties as assigned

Requirements & Skills:

Experience, Skills, Education

Experience in journalism, digital content, and social media preferred

Ninja-level mastery of AP style

Strong journalistic storytelling skills a big plus

Write accurately, clearly, and cleverly to motivate readers to click

Deadline conscious with strong time management skills

Organized, technical problem solver

Ease with/ability to learn new technology independently and quickly

Strong communicator

Enjoys working in teams and has excellent interpersonal skills

Regularly and dependably meets KPIs

Schedule flexibility

Required & Preferred Capabilities:

Strong capabilities as a visual storyteller

Strong news judgment and high journalistic integrity

Strong awareness of news and current events

Ability to meet deadlines, prioritize assignments, and make sound editorial decisions in real-time

Excellent communication skills, both oral and written

Fluency in English

Strong, candid knowledge of self & capabilities and display the willingness & ability to take action to learn, improve, and grow

Professional savvy and collegial demeanor when interacting with colleagues and members of the public

Work well under pressure --- ability to handle breaking news and last-minute changes with aplomb

Bachelor’s degree in Journalism, Media, Creative Writing, English, or a related field, or an equivalent combination of education and work-related experience

Flexibility to work any shift

Technical Skills:

Superior video editing skills

Mastery of Adobe Premiere Pro required & Adobe Photoshop experience a plus

Mastery of AP writing style to author digital, social, and on-air content

WordPress experience a plus

HTML CSS experience a plus

Google Analytics experience a plus

Chartbeat experience a plus

Proficient in MS Office

Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment

Valid driver’s license required for hire. A clean driving record is required and must be maintained to be able to safely & confidently operate company motor vehicles.

Physical Demands & Work Environment:

The Digital News Producer must be able to stand, sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, and occasionally work outdoors with various weather conditions and indoors in environmentally controlled conditions.

REQ-34658

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