Digital Marketing Specialist

Google "Vibe Branding" and see if our energy, values, and vision align with yours.

At Vibe Branding we make marketing easy — and exciting — for our clients by combining creativity with rigorous, data-driven experimentation. From SEO to full-funnel campaigns, our 100 % innovation-led process uncovers “blue-ocean” opportunities that help brands stand out and scale sustainably. You’ll join a close-knit team that values transparency, rapid iteration and continual learning.

The Opportunity

We’re looking for a hands-on Digital Marketing Specialist who lives and breathes performance metrics, creative testing, and multichannel strategy. You’ll execute campaigns end-to-end, gather insights that inform smarter decisions, and collaborate with designers, copywriters and developers to deliver measurable growth for our clients.

Key Responsibilities

Area Tasks & Objectives

Campaign Strategy & Execution Plan, launch and optimise paid and organic campaigns across Google, Meta, LinkedIn, TikTok and emerging platforms.

SEO & Content Conduct keyword research, build on-page/off-page strategies, manage content calendars, ensure technical health.

Analytics & Reporting Set up tracking (GA4, Tag Manager, Looker Studio), produce weekly dashboards, translate data into actionable insights.

Conversion-Rate Optimisation Design A/B tests, landing-page tweaks and funnel experiments to boost leads, sales or other KPIs.

Client Collaboration Present findings, educate stakeholders and maintain clear, proactive communication on timelines and results.

MarTech & Automation Evaluate new tools, integrate APIs and automate repetitive tasks to scale efficiency.