Director of Content and Brand Marketing

Director of Marketing and Digital Communications – National Real Estate Development (Rentals) Are you a strategic marketing leader with a passion for real estate development?

We are seeking a Marketing Director to drive the marketing projects and digital strategy for a national portfolio of multi-family residential NEW development projects across Canada.

This role is responsible for bringing brands to life within properties, aligning marketing initiatives with business objectives, and ensuring strong occupancy and revenue growth.

Develop and execute marketing and digital communications' strategies for new residential developments, including branding, advertising, digital campaigns, social media, and promotional initiatives.

Conduct market research and competitive analysis to inform pricing, leasing strategies, and emerging industry trends.

Work closely with stakeholders, including development, operations, and external vendors, to execute high-quality marketing deliverables.

Manage budgets and track performance metrics, using data-driven insights to optimize marketing effectiveness and ROI.

We’re looking for a dynamic marketing professional with 5+ years of experience managing innovative strategies, ideally within multi-residential real estate or a related industry.

The ideal candidate has a strong grasp of branding, digital marketing, and social media, with experience using CRM and marketing automation tools like HubSpot, Salesforce, or Yardi.

If you love using your marketing knowledge to create and lead strategy, utilising your extensive network of third party creative agencies to deliver content and data and analytics tools to help drive your decision-making, and you’re confident in managing budgets and KPIs, then this certainly is the job for you.

If you’re passionate about bringing brands to life and have experience within newbuild multifamily development, we’d love to hear from you!

MHB Group values inclusion and diversity in the workplace.

For more about our values, please visit our website at mhbgroup.