Digital Marketing Manager

Digital Marketing Manager

Vianaar is Goa's leading luxury real estate company, known for designing and building beautiful holiday homes in the serene villages of North Goa. We are looking for a result-driven Digital Marketing Manager with 5–6 years of experience in managing social media ads, Google Ads, and performance marketing campaigns to join our Marketing team in Delhi.

Key Responsibilities:

Strategize, execute, and monitor digital campaigns across Meta (Facebook & Instagram), LinkedIn, and other platforms to drive brand visibility and high-quality lead generation while maintaining ROI goals.

Manage monthly performance marketing budgets of 20–25 lakhs effectively and efficiently.

Create compelling ad copy and collaborate on visuals that align with the brand’s positioning.

Collaborate closely with internal teams to align marketing strategies with monthly and quarterly goals.

Set up conversion tracking, goals, and funnels in Google Analytics.

Allocate budgets strategically and drive conversions while minimizing acquisition costs.

Skills & Qualifications:

- Strong command over Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.

- Proficient in web analytics tools and data interpretation.

- Experience with audience targeting for premium/luxury segments.

- Excellent analytical, strategic thinking, and problem-solving skills.

- Ability to work collaboratively within a team and communicate effectively.

- Proactive, organized, and able to handle multiple campaigns simultaneously.