Job Description
Video Marketing Producer
We're looking for a creative and dynamic Video Producer to join the Marketing Department. As a video producer, you’ll play an instrumental role in conceptualizing, creating, and producing demand-gen videos for our B2B audiences. The ideal candidate will have a unique blend of creativity and technical expertise. You will be responsible for defining and executing high-impact, customer-centric videos across a variety of platforms, from social media and our website to digital ads and events, along with webinars and podcast interviews.
This role sits within a cross-functional content engine. You’ll work with our internal marketing team and agency partners to craft video experiences that connect to our business growth objectives. You’ll manage our video production workflows and a content calendar to make sure we deliver the right content at the right time and answer our customer’s needs with our overall marketing department initiatives.
Responsibilities
Work closely with the content team and Director of Marketing to define and develop scalable video formats and topics that maximize audience engagement and revenue contribution targets.
Create short and long-form videos that align with our business objectives and customer needs using a data-driven, test-and-learn approach
Manage video asset requests across the marketing organization at large
Direct and create a high-volume of relevant, timely, engaging content that builds brand affinity and drives conversion and action within key target segments
Oversee the video review process, including collaborating with content strategists, product marketers, designers, and other cross-functional stakeholders on scripts, storyboards, motion graphics, and more
Repurpose existing or planned video assets into omnichannel content
Collaborate with data analysts and content strategists within the MOD teams to track KPIs including engagement and conversion, and draw insights into what’s working and what’s not
Requirements
Bachelor’s degree in Film, Communication, Graphic Design, Marketing, or related experience
4+ years of experience in video creation and editing
Strong portfolio showcasing a range of video content
Proficiency with video editing and graphics software (e.g., Adobe Premiere Pro, After Effects, Photoshop, Illustrator)
Excellent scripting and storytelling abilities
Strong project management skills, with the ability to manage multiple projects simultaneously under tight deadlines.
Creative thinker with an eye for design and attention to detail
Please include a link to your portfolio or past work when you apply
Preferred Qualifications
Content writing support for video content that is able to convey messages in a clear, engaging manner
Experience with SaaS digital marketing and content strategy for B2B audiencesCompany Description
Full-time