Marketing Director (Chinese/Mandarin)

What you'll be doing:

Market (including competitive products) and user research, analysis, and study; responsible for the marketing of the company's sports products (including agent recruitment, channel promotion, etc.)

Manage the team and execute, be fully responsible for the team's daily work, and report project progress to superiors in a timely manner;

Responsible for coordinating and managing various internal and external resources, and implementing planning goals;

Understand and discover customer needs, plan and execute various activities

Developing and implementing comprehensive marketing plans to promote our products and services

Overseeing the creation of compelling marketing content, including digital campaigns, print materials, and other brand assets

Managing marketing budgets and resources to ensure efficient and effective utilization

Analyzing marketing data and metrics to measure campaign performance and inform future strategies

Collaborating with cross-functional teams to ensure consistent brand messaging and customer experience

Staying up-to-date with industry trends and best practices to identify new opportunities for growth

Leading and mentoring a talented marketing team to achieve their full potential

What we're looking for:

Experience in agent recruitment or promotion in the sports or Vietnam/Thailand market, and those with domestic agent resources are preferred;

Experience in market work

Strong overall planning, execution and coordination capabilities, familiar with management/sales tactics

Extensive and proven experience in a marketing leadership role

Proven track record of developing and executing successful marketing campaigns across multiple channels

Excellent project management and budget management skills

Strong analytical and data-driven decision-making abilities

Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams

Passionate about staying up-to-date with the latest marketing trends and technologies

Degree in Marketing, Communications, or a related field

Excellent communication skills, proficiency in Chinese/Mandarin language is a must.