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Sales and Marketing Specialist for Tour Company

Company:
Only One Travel
Location:
The Crossings, FL, 33186
Pay:
Negotiable depending on experience
Posted:
July 05, 2024
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Description:

**Job Responsibilities:**

1. **Social Media Management:**

- Create and manage social media pages on platforms such as Instagram, Facebook, Line Official, and WhatsApp Business for the country you reside in.

- Develop and implement social media strategies to increase brand awareness and engagement.

- Regularly post content, including travel inspiration, promotional offers, and company updates.

- Engage with followers, respond to comments and messages, and foster a community around our brand.

2. **Database Creation and Management:**

- Create and maintain a comprehensive database of travel agencies within your country.

- Collect and organize contact information for sending bulk emails and newsletters.

- Ensure the database is up-to-date and accurate.

3. **Influencer Outreach and Collaboration:**

- Identify and create a database of influencers, including those focused on family trips, luxury travels, and travel photography.

- Reach out to potential influencers to offer invitation trips and collaborations.

- Coordinate with influencers for content creation, promotional activities, and feedback.

4. **Email Marketing:**

- Assist in the creation and distribution of newsletters to travel agencies and influencers.

- Track the performance of email campaigns and provide reports on open rates, click-through rates, and other key metrics.

5. **Market Research:**

- Conduct market research to stay updated on travel trends and competitor activities in your region.

- Provide insights and recommendations to improve marketing strategies and campaigns.

6. **Reporting:**

- Regularly report on social media metrics, influencer collaborations, and email marketing performance.

- Provide suggestions for improving engagement and outreach based on data analysis.

**Qualifications:**

- Proven experience in social media management and digital marketing.

- Strong understanding of social media platforms and their respective audiences.

- Excellent communication and organizational skills.

- Ability to work independently and manage multiple tasks simultaneously.

- Experience in database creation and management is a plus.

- Knowledge of the travel industry and influencer marketing is preferred.

Please email your CV to lee@onlyone.travel

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