ANALYST, MARKETING

Job Summary

Main objectives and duties:

1. Develops and implements a marketing plan for the company at a local level.

To deliver creative marketing concepts, scripts and storyboards for the company.

To produce copy write for new campaigns and/ or revamping existing ones, storyboarding for videos and more.

Managing allocated budgets effectively and in accordance with financial procedures.

Writing copy for marketing collateral, including promotional items, emails and the website.

2. Responsible for marketing projects and campaigns through various methods

Identifies new and innovative means of marketing the company in a growing and very competitive market

Maintains and measures social media campaigns across all social media platforms.

Manages the image library.

Identifies key target audiences and new marketing channels for the company.

3. Plans meetings and trade shows by identifying, assembling and coordinating requirements

Coordinates and organizes all trade show arrangements such as registration, shipping, promotion and travel.

Assists in the development and execution of corporate events.

Provides support during customer visit and external audits by preparing conference rooms and facilitating meals.

Monitoring, evaluating and reporting on the effectiveness of all marketing activities.

4. Develops marketing links through marketing partners.

Identifies opportunities for planning and organizing the company’s presence at relevant external events.

Works with contractors and suppliers to deliver consistently high performance.

Area of expertise (Skills)

College Graduate preferably with a Marketing Degree or any related courses.

Other Skills and Experiences (Min)

At least 2 years of proven experience in marketing role

Experience of planning and managing successful marketing campaigns across all media

Budgeting experience

Experience in liaising with other organizations such as graphic designers, publishers, conference organizers and printers

Experience in writing articles, adverts, newsletters and etc.

Good communication and interpersonal skills.

Good organizational and effective time management skills.

Good ICT skills including software packages e.g. Word, Excel and design softwares including Photoshop, Illustrator and etc.

Strong analytical skills.

Driving creativity and a strong eye for detail.

Strong negotiation skills.

Knowledge of social trends and commercial awareness.

Knowledge on advertising strategies, marketing techniques and channels.

Education

Bachelor Degree in College Graduate in Marketing, Social Media