Ecommerce Analyst

Company Description

Piece of Rock is an upcoming celebrity-owned apparel brand that produces unique, comfortable, and bold apparel. Their simple mission is to embody the spirit of excellence and perseverance through everyday fashion, empowering individuals to express their inner 'Rockstars'. The company is based in Chennai.We are in the very early stages of the company and are looking to make the first key hires who will be building a world class E-commerce apparel store. Please note that this is a brand owned by a prominent celebrity from the South Indian movie industry and as a result we are adequately funded and will ensure that pay is competitive in line with the market.

Role Description

This is a full-time hybrid role for an E-commerce Analyst. The E-commerce analyst's day-to-day tasks will involve analysing website performance metrics, creating business reports, communicating with leadership, working with cross functional teams such as Design, Marketing and Customer Support. This hybrid role implies that the role is located in Chennai, with some work from home being acceptable.

About You

We are looking for a highly analytical, data-driven individual to join our team as an E-commerce Analyst. The ideal candidate should possess a keen eye for detail, outstanding analytical skills, and a passion for leveraging data to drive business decisions and strategies. You should be proactive, curious, and motivated to learn and grow within a fast-paced environment.

Responsibilities

Analyse sales, customer behaviour, and website performance data to identify trends, opportunities, and areas for improvement.

Develop and maintain reports and dashboards to track key performance indicators (KPIs) and provide actionable insights.

Collaborate with cross-functional teams (marketing, product development, customer service) to support data-driven decision-making.

Conduct market research to understand industry trends and competitor performance.

Support the implementation and optimisation of SEO/SEM strategies.

Minimum Qualifications

Bachelor's degree in Business, Economics, Statistics, Information Technology, or related field.

1-2 years of experience in e-commerce, business analysis, or a similar role.

Proficiency in data analysis tools (e.g., Excel, SQL) and understanding of e-commerce metrics.

Strong analytical and problem-solving skills.

Excellent communication and presentation skills.

Preferred Qualifications

Experience with data visualisation tools (e.g., Tableau, Google Analytics).

Knowledge of e-commerce platforms (e.g., Shopify, Magento).

Experience in conducting A/B testing and ROI analysis.

Understanding of SEO/SEM and marketing analytics.

Sales skills and experience.

Experience with SEO, SEM, and PPC campaigns is a plus.

Benefits Offered

Competitive salary and performance bonuses.

Flexible working hours and the possibility for remote work.

Opportunities for professional growth and development within the company.

A dynamic and supportive team environment.

Free Merchandise Samples.

Regular Team Outings, Dinners and Happy Hours.

At Piece of Rock, we believe in fostering a culture of innovation, creativity, and inclusivity. If you are passionate about e-commerce and have a desire to make a significant impact in the fashion industry, we would love to hear from you.

Full time