Marketing Specialist

About us:

DIT AgTech is a company dedicated to revolutionising the farming industry through innovative technology solutions. We are committed to tackling the world's most pressing agricultural and climate challenges by creating effective, efficient and sustainable farming practices. Our mission is to empower farmers with cutting-edge tools, knowledge, and resources to help them achieve optimal yields while minimising their environmental impact.

This is an exciting opportunity to join a rapidly expanding company and be part of a fast-paced, collaborative, and friendly work environment. Join our small but mighty marketing team and help us build something big from the ground up! This role offers the chance to both grow professionally and make a significant impact across agriculture and sustainability on a global scale.

If you’re passionate about marketing and ready to take on a challenging yet rewarding role, this is for you!

Key Responsibilities:

Social Media Management & Content Creation:

· Develop compelling and creative content for social media platforms including but not limited to Instagram, Facebook, TikTok, LinkedIn and YouTube.

· Plan and execute a content calendar aligned with marketing objectives, seasonal campaigns, and industry trends.

· Monitor social media trends, user engagement metrics, and audience feedback to optimise content performance.

· Collaborate with other team members to produce content that meets brand standards and guidelines.

· Head up community management across all accounts; engage with followers, respond to comments, messages, and inquiries in a timely and professional manner.

· Analyse key performance indicators (KPIs) and provide regular reports on content performance, insights, and recommendations for optimization.

· Advocate for brand consistency across digital marketing communications.

Sales Support & Event Management:

· Collaborate across functions to support sales efforts and design integrated online and offline marketing campaigns.

· Facilitate and coordinate marketing events, including sponsorship, field days, and webinars.

· Create event materials and sales collateral with consistent branding and messaging to help drive sales outcomes.

Brand & Strategy Development:

· Work closely with the Marketing Lead to develop and execute brand and marketing strategies in line with the annual marketing plan.

· Help drive digital marketing initiatives to boost brand awareness and drive lead generation.

· Support media communications and public relations efforts.

Skills and Experience:

· Bachelor's Degree in Marketing, Communications, or a related field

· 2-3 years of experience in a marketing or communications role

· Demonstrated experience prioritising and successfully delivering multiple initiatives within deadlines.

· Ability to work well in a team or independently to support business goals and objectives

· Excellent relationship building and strong communication skills

· High attention to detail and strong analytic and problem-solving skills

· Proficiency in digital platforms and a quick learner of new technologies

· Previous work with social media content creation, management and advertising.

· Previous experience in event planning and coordination.

Why Join DIT AgTech:

At DIT AgTech, we offer a dynamic and supportive work environment, competitive salary and sponsorship opportunities. You'll have the opportunity to make a meaningful impact in the world by contributing to the advancement of sustainable agriculture and climate solutions.

How to Apply:

Send a resume and cover letter to or call Ally for a confidential discussion on .

Summary of role requirements:

Looking for candidates available to work:

Monday: Morning, Afternoon

Tuesday: Afternoon, Morning

Wednesday: Morning, Afternoon

Thursday: Morning, Afternoon

Friday: Morning, Afternoon

2-3 years of relevant work experience required for this role

Working rights required for this role

Expected start date for role: 21 May 2024

Expected salary: $70,000 - $80,000 per year

Full time