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Business Development Officer

Company:
Career Directions Limited (CDL)
Location:
Nairobi, Kenya
Posted:
May 20, 2024
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Description:

Job Title: Business Development Officer

About Our Client:

Our client, a registered Investment Society, is dedicated to mobilizing savings from its members for investment in various assets and financial instruments. Governed by the Commissioner for Cooperatives and operating under the Cooperatives Act, Cooperative Regulations, and the Society’s By-laws, they are committed to fostering financial growth and stability.

Position Overview:

We are seeking a Business Development Officer to drive strategic growth and enhance market presence for the society.

Main Responsibilities:

Develop and execute marketing strategies to elevate market profile and achieve sales targets aligned with the Society’s strategic objectives.

Design marketing and communication plans to promote the Society’s products, services, and corporate brand.

Establish and oversee departmental budgets, ensuring efficient allocation of resources.

Identify new marketing opportunities to expand membership and increase sales volumes.

Research and develop new products and services, and enhance existing offerings to meet customer needs and enhance satisfaction.

Conduct market research to analyze trends, customer behavior, and competitive landscape.

Evaluate advertising and promotional programs to optimize sales and expand market reach.

Manage customer relationships to enhance satisfaction and market share.

Create promotional packages and customer satisfaction initiatives to raise product awareness and foster retention.

Develop and implement incentive programs to motivate and enhance performance of the Marketing and Sales teams.

Negotiate and manage business contracts to maximize return on investment.

Facilitate customer education programs on investments through various promotional activities and events.

Perform any other duties as assigned by the Supervisor.

Requirements

Qualifications:

Bachelor’s Degree in Marketing or a related business field from a recognized institution.

Master’s Degree is preferred and will be considered an advantage.

Membership in a relevant professional body is required.

Knowledge of real estate sales process and regional market prices.

Minimum of 8 years’ experience in real estate sales, with at least 1 year in a management or supervisory role.

Proven track record of meeting targets and driving growth initiatives.

How to Apply:

Interested candidates should submit their resume.

Only shortlisted candidates will be contacted for interviews.

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