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Partner Marketing Manager

Company:
Informatica
Location:
Seattle, WA, 98127
Posted:
May 19, 2024
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Description:

Job Number: 36397 Position Title: Product Marketing Manager 5 Build Your Career at Informatica We're looking for a diverse group of collaborators who believe data has the power to improve society.

Adventurous, work-from-anywhere minds who value solving some of the world's most challenging problems.

Here, employees are encouraged to push their boldest ideas forward, united by a passion to create a world where data improves the quality of life for people and businesses everywhere.

Informatica is on a unique trajectory.

Our cloud-native approach to data management changed the way people tackle data challenges in Enterprise organizations.

What started in 2017 as an AI-powered Intelligent Data Management Cloud (IDMC) has now grown to over $1.5B in annual revenue, a company valuation of $7B and over 37% year-over-year growth in cloud ARR.

All built in the cloud, for the cloud.

It wasn't easy ... but it was simple.

We focused on doing good, acting as one team, thinking customer first and aspiring to improve in all we do.

We also strengthened and deepened our long-standing partnerships with Microsoft, AWS, Snowflake, Databricks, Oracle and Google Cloud.

This is where you come in.

Now, in this era of AI, it's never been more important to help data stewards and leaders get their data ready for AI, GenAI, LLMs and Copilots.

As a Partner Marketing Manager reporting directly to the Vice President of Product/Ecosystem Marketing, you will be a pivotal part of our growth strategy, focusing on building and nurturing relationships with our strategic cloud ecosystem partners.

Your role will develop and execute go-to-market (GTM) initiatives that drive awareness and demand, enable our partners and foster mutual success.

You're a creator and master communicator.

You rise to the challenges of a fast-paced environment.

You're not satisfied with answers like "because we've always done it this way," and you look for new approaches to long-standing blockers.

You consistently show leadership and GTM experience, and you're good at prioritizing your own work while tracking complex projects.

Best of all, others reliably talk about you as accountable, creative and mostly optimistic.

Partner Marketing Manager - Austin, TX, Seattle, WA or Redwood City, CA We're looking for a Partner Marketing Manager candidate with experience in enterprise/SaaS software, cloud and AI, strong knowledge of marketing strategies and tactics and the ability to develop innovative messaging and marketing campaigns, to join our team in the Austin, TX, Seattle, WA, and Redwood City, CA area.

You will report to the VP of Product Marketing.

Your Role Responsibilities?

Here's What You'll Do Your responsibilities include Partner Relationship Management: Build and maintain strong relationships with key strategic cloud partners.

Collaborate with partners to align solution plays, joint messaging and value-added solutions.

Marketing Strategy Development: Partner with the regions and Growth Marketing creating content that supports global GTM strategies for joint Informatica and ecosystem partner goals that create awareness and fuel pipeline.

Work with campaign team to ideate and implement co-marketing campaigns (both partner-led and Informatica-led) that showcase the value of our partnership.

Build and foster strong cross-functional relationships with internal and external teams responsible for product marketing, field marketing, product/engineering, sales, campaigns, events and alliances.

Content and Collateral Creation: Develop joint positioning and messaging that effectively differentiates Informatica and our services from the competition's.

Collaborate with partners to create compelling marketing content, including co-branded materials, whitepapers, blogs, customer case studies, and thought leadership.

Ensure all marketing assets are aligned wi

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