Director Marketing

A health services network in New York City is currently seeking an experienced Marketing professional to join their staff as in Manhattan / Westchester County as their new Director of Marketing.

About the Opportunity:

Schedule: 3 days onsite, flexible choice of days

Setting: Healthcare / Nonprofit

Responsibilities:

The Director, Donor Marketing will be responsible for:

Leading a team of marketing professionals to drive donor engagement and acquisition

Translating enterprise donor engagement directives into actionable plans at the divisional level

Collaborating with enterprise and divisional teams to implement targeted marketing campaigns

Evaluating campaign performance and proposing necessary adjustments

Optimizing media relationships and expenditures to support strategic objectives

Collaborating with corporate communications on media communication strategies

Evaluating the effectiveness of local advertising opportunities and partnerships

Qualifications:

10+ years of Marketing experience

Bachelor's and/or Master's Degree in Marketing, Communications, or Public Relations * Experience managing a small team of marketers

Experience in Pharma, Blood Donor, other Donor, or Hospital Marketing

Experience managing a small team of marketers

Experience working with multiple locations and remote teams

Strong leadership and management skills

Ability to quickly learn and adapt to the blood business