Marketing & Visual Merchandising Coordinator

Description

This newly created dual role combines the responsibilities of Marketing and Visual Presentation coordination. You will be a key contributor in ensuring the implementation and adaptation of both brand visual merchandising presentations and coordination of marketing strategies. Functioning as a bridge between the home office and field organization, you'll be responsible for evolving both visual merchandising and marketing tactics to achieve business results and enable successful execution.

Principle Responsibilities:

Maintain the Brand floorset Calendar of activities.

Creates monthly Visual Brand Directives for stores to effectively execute each floorset, including adaptations for different store architectures.

Collaborates with field on adaptation & troubleshooting.

Collaboration with cross functional partners for assortment deliveries, allocation quantities, set dates, floorset hours, etc.

Collaborates with Production for floorset needs: existing or new signage needs for brand or promotions

Functions as liaison between home office and field organization for all store marketing and vm related topics.

Mall Marketing – liaison with mall administrations and/or store teams for local activations/events.

Participates and contributes in monthly virtual visits with store teams. Gather, compile, determine actions and communicate all learning from store visits.

Constantly looking for new ways to increase productivity and efficiency of store communications and tools.

Generates new ideas to drive traffic and conversion through marketing or visual presentation updates.

Qualifications:

3-5 years marketing and/or visual merchandising experience

Proven track record in execution of strategic Visual plans

Strong visual and communication skills

Strong interpersonal communication skills

Computer skills: MS Office Suite, Adobe PhotoShop, Adobe In Design, and Adobe Illustrator preferred

Ability to work in a fast-paced environment.

Ability to problem-solve and be action oriented.