Drive overall engagement strategy of ecommerce customer database, ensuring engagement beyond membership
Develop database marketing strategies to drive incremental revenue
Lead marketing automation initiatives with long-term goal of driving customer loyalty and increase conversion rates
Create new customer segments and models based on customer behavior
Set and execute best practices in the following main channels, such as email, SMS, Viber, in-app notifications
Responsible for planning, budgeting, executing, measuring, and analyzing campaigns that meet communication and business objectives
Manage and track all campaign deliverables to ensure proper execution and timely implementation
Summary of role requirements:
Looking for candidates available to work:
Monday: Morning, Afternoon
Tuesday: Morning, Afternoon
Wednesday: Morning, Afternoon
Thursday: Morning, Afternoon
Friday: Morning, Afternoon
More than 4 years of relevant work experience required for this role
Working rights required for this role
Expected start date for role: 03 July 2024
Full time