Manager, Advanced Analytics

Contact: Kyle Diamond –

No 3rd party agencies

Job Description: The Manager, Advanced Analytics is responsible for the execution of programs in analytics, including, but not limited to:

Promotional response analysis

Promotional tactics performance measurement

Marketing mix optimization

Patient longitudinal data exploration (claims, labs, etc.) and insights generation

Ad-hoc analytics to understand brand performance

Model development for sales force sizing and structure

Other analyses as required

Responsibilities:

Manage measurement of promotional tactics using various machine learning based statistical techniques.

Run promotion response analyses to understand the impact of promotion and provide those for the downstream targeting and call planning activities.

Develop a platform to conduct marketing mix optimization analytics and run the optimization models periodically to inform investment decisions.

Perform analytics on anonymized patient data and provide deeper insights related to brand performance, patient journey, treatment process, segmentation, targeting, etc.

A deep understanding of relevant data sources (such as claims, labs, and RX data) and their relationships is needed to effectively perform the analyses.

Perform sales force sizing and structure related analytics including developing a model to run sizing scenarios and updating the scenarios periodically, as needed.

Perform ad-hoc analytics, as requested, to analyze a diverse set of questions related to brand performance, patient journey, treatment process, targeting effectiveness, etc.

Perform other analytics as required from time to time.

Demonstrated ability performing complex analytics is required.

Requirements:

Four-year college degree with a Quantitative focus.

Minimum of 2-5 years of experience within the pharma/biotech industry performing secondary analytics.

Knowledge of best practices, business processes and commercial systems across the pharmaceuticals industry.

Strong knowledge of syndicated Pharmaceutical Industry data.

Ability to process and analyze large data sets programmatically (using Python, R, SAS, etc.).

Advanced proficiency in Microsoft Excel and PowerPoint.

Strong foundation of relevant analytical technics (spanning statistical and machine learning methodologies).

Proficiency in running HCP segmentation, promotion response analysis, marketing optimization, sales force sizing, and targeting related analytics.

Insightful understanding of regulatory and legal requirements related to pharmaceutical marketing and promotion.

Excellent diplomacy and facilitation skills; ability to influence without authority.

Ability to work in a rapidly growing startup environment taking on additional sales operations responsibilities where needed. Agile.

COVID-19 Vaccination is a requirement, subject to any religious or medical accommodation.