Looking for a Media Analytics & Partnerships Manager to join a company in the tourism space. This role is responsible for identifying key partnerships by analyzing media campaigns! This is a fully onsite role in Manhattan NY.
Responsibilities:
Develop and maintain strategic partnerships with media outlets, travel influencers, and other relevant stakeholders to amplify Bermuda's presence in the market
Negotiate and manage media partnerships, sponsorships, and promotional opportunities to maximize exposure and reach key target audiences
Collaborate with internal teams and external agencies to develop and implement media campaigns that align with the overall marketing strategy
Utilize analytics tools and data insights to track and measure the effectiveness of media partnerships and marketing initiatives
Generate regular reports and analysis to evaluate campaign performance, identify trends, and recommend optimizations
Stay updated on industry trends, emerging technologies, and best practices in media partnerships and analytics.
Qualifications:
Bachelor's degree in marketing, analytics, communication, or a related field
Minimum 2 years of experience in media partnerships, analytics, or a related role
Strong negotiation skills and proven ability to build and maintain strategic partnerships
Proficiency in data analysis and experience with analytics tools such as Google Analytics, Adobe Analytics, or similar platforms
Excellent communication and presentation skills, with the ability to convey complex data insights in a clear and compelling manner
Detail-oriented with strong organizational and project management skills
High energy with the ability to work well under pressure and tight deadlines in a fast-paced, changing environment
Demonstrated ability to convey a sense of urgency, openness to new ideas, inclusion & diversity, integrity, customer focus, and respect
Knowledge of the travel and tourism industry is a plus
Ability to work nights and weekends on a regular basis; reliable, dependable, flexible, and responsive