Lead Generation Specialist

We are recruiting for a Lead Generation Specialist to support growth in key product lines and strategic initiatives with a manufacturing and/or defense background and familiar with searching and posting on government websites.

Our client builds the world’s most powerful, combat systems for survivable naval ships and defense technology solutions that safeguard our warfighter on seas, sky, land, space & cyber. They have been recognized as one of America’s top SDVOSB’s company employers, & they are a values & ethics driven organization that puts people’s safety & well-being first. This client provides a supportive & welcoming environment, competitive benefits, & valuable educational & training programs for continual career growth at every stage of your career. They offer educational benefits, & competitive base salary (would depend on experience). This position would be on site in Chelmsford, MA.

SKILLS AND EXPERIENCE:

4 years’ experience in a lead generation sales or sales support role

2 years’ experience with Module electronics products.

Salesforce including data migrations as well as CRM software, Salesforce Visual Force, Apex Data Loader.

Microsoft Office and Tableau visual dashboards

A valid driver’s license and safe driving record (travel occasionally to meetings, trade shows, conferences, etc)

Bachelor’s degree in business, marketing, or related field.

need familiarity utilizing government websites, lead management systems, and online marketing.

PRIMARY RESPONSIBILITIES:

The Lead Generation Specialist works independently utilizing search engines to organize and execute lead generation activities

Collaborates with the National Sales Director to translate priorities and campaign concepts into technical execution

Develops customer profiles/buyer personas

Perform strategic reach outs through email, website, social media, and cold-calling efforts

Maintain documentation of lead generation activities, outcomes, and strategies.

Generate regular reports, highlighting key metrics, trends, and areas for improvement.

Updates Salesforce CRM with bids and awards.

Foster positive relationships with potential clients

The inside Sale Lead Generation Specialist is someone who comes from a manufacturing and defense background. They need familiarity utilizing government websites when searching for leads to bid on.

Comprehensive benefits including medical, prescription drug, dental and vision, tele-medicine, wellness resources, savings plan options (401K), life insurance, tuition reimbursement, employee discounts, early childhood and post-secondary education scholarships, and more

For more information, call/text Hailey at OR Send your resume to

All qualified applicants will receive consideration without regard to race, age, color, sex (including pregnancy), religion, national origin, disability, sexual orientation, gender identity, marital status, military status, genetic information, or any other status protected by applicable laws or regulations.

GPAC (Growing People and Companies) is an award-winning search firm specializing in placing quality professionals within multiple industries across the United States since 1990. We are extremely competitive, client-focused and realize that our value is in our ability to deliver the right solutions at the right time.