Define CRM schedules and action plans as well as coordinating execution, monitoring and reporting
Create and manage targeted retention campaigns/promotions for all products
Overall responsibility for B2C communications and VIP strategy
HTML and dynamic content experience
Define and manage CRM workflows from brief requests to production, delivery and reporting, coordinating with varying stakeholders and departments (CRM, IT, Design, Customer Support, Product, BI)
Detailed reporting on all CRM and retention activity
Propose any necessary changes or improvements to processes and strategies to achieve KPI targets
Product owner for CRM tools and platforms, including responsibility for expressing any need for additional resources required for the team to ensure it delivers on targets and projects
Liaise with designers on creatives and marketing tools
Summary of role requirements:
Flexible hours available
1 year of relevant work experience required for this role
Working rights required for this role
Expected start date for role: 20 May 2024
Full time