AVP, Marketing Technology Developer/Specialist, Digital Banking

Job Description

COMPANY DESCRIPTION: Forbright is a nationwide full-service bank and lender helping accelerate the transition to a sustainable and low-carbon economy. Headquartered in Chevy Chase, Maryland, Forbright is committed to accelerating the transition to a sustainable economy by financing visionary leader in clean energy, healthcare, technology, financial services, real estate, and other industries with extraordinary service.

COMPANY CULTURE: We are a dynamic, high energy, fun, and fast-paced organization that has an exciting growth trajectory, meaningful mission, and embedded responsible environmental, social, and governance (ESG) practices into our daily interactions. We offer our team members a culture of collaboration, inclusion, flexibility, recognition, and giving back. We look to hire individuals that are passionate about our mission, and who are motivated, customer and results-oriented, innovative, adaptable, and thoughtful.

COMPANY MISSION: We are a mission-driven institution with an uncommon commitment to decarbonization and sustainability. As the need to build a more sustainable, low-carbon economic system grows increasingly urgent, we are dedicating half of our assets to financing the companies, investors, and innovators driving that change. We are reimagining how a bank should operate in a changing world.

JOB SUMMARY: The AVP, Marketing Technology Developer/Specialist, Digital Banking is responsible for working directly with the MarTech Lead and for the continual development and management of the digital banking client facing technology platforms. This position ensures a high-quality experience with minimal friction to the users for MarTech (Marketing Automation, Website, CDP and Privacy/Consent Management) platforms.

DUTIES AND RESPONSIBILITIES:

Partner with marketing to develop and maintain the martech stack based on business needs

Develop processes and approaches with internal and external partners to ensure all guidelines are being followed for all front end applications including but not limited to Salesforce Marketing Cloud, Wordpress, Qualtrics etc

Produce, maintain and modify martech capabilities/codes and user interfaces as new requirements are developed

Ensure exceptional user experience is delivered via the martech tech stack

Routinely testing all martech capabilities for ease of use, speed and other quality factors, including fixing any website issues or bugs that arise

Ensure all web design follows best practices for web-performance and accessibility guidelines

Support internal and external stakeholders with new requirements, troubleshooting and be an SME of all martech services & technical implementations.

Drive SDLC processes for relevant scrum teams, leading ceremonies where appropriate, coordinate testing/releases and continuously align with broader team for dependencies.

Ensure compliance with regulatory requirements and industry standards for digital banking

Perform other duties as assigned

QUALIFICATIONS:

Bachelor's Degree preferred or equivalent education and related training

8 – 12 years of experience in marketing technology with experience in financial service preferred

5+ years of proven experience working in Marketing Technology/Front End Engineering or Web Development in a technical role

Previous experience working in a SCRUM or Agile environment.

Solid background in HTML/CSS/JavaScript Frameworks such as Next.js, React, Node or GraphQL

Prior experience with AMPscript, CloudPages

Familiarity with Web SDK, SOAP and REST API integrations

Prior experience with Google Tag Manager

Knowledge of Google’s Core Web Vitals and Accessibility Compliant Standards

Ability to be a self-starter, flexible, and adaptive.

Prior knowledge of Customer Data Platforms (CDP) and Marketing Automation Tools such as Salesforce Marketing Cloud, Segment, Eloqua or Marketo

Familiarity with SQL and Snowflake is a plus

Strong interpersonal skills with the ability to work collaboratively and with people at all levels of the Bank

Excellent communication skills, both verbal and written

ADDITIONAL DUTIES: For Forbright Bank to remain efficient and nimble as a growing organization, team members are expected to exhibit a high level of flexibility regarding any duties that may be situationally assigned outside of this job description.

PERKS/BENEFITS:

Comprehensive health, dental, and vision plans

4 weeks PTO

401k + company match

Metro SmartTrip benefits ($50/mo)

Remote or hybrid work schedules for most positions

Bonuses for purchasing solar panels, electric vehicles, biking to work, etc.

Paid subscriptions to Veterans Compost, Imperfect Foods, and more!

Best Workplaces for Commuters 2023 & 2024 winner

The Washington Post Top Workplaces 2023 winner

American Banker Best Banks to Work For 2023 winner

It is the policy of Forbright Bank to provide equal employment opportunities to all qualified individuals and to administer all aspects and conditions of pre-employment and employment without regard to protected characteristics.

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