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B2B Media Account Manager-Food, Retail, Hospitality

Company:
WTWH Media
Location:
Cleveland, OH, 44114
Posted:
May 12, 2024
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Description:

Job Description

Description:

WTWH Media is seeking an eager and motivated B2B Media/Events Account Manager with at least 2 years’ experience in B2B sales, preferably with a hospitality and/or media background. The position is responsible for driving revenue in the FRH product suite to develop a pipeline of new clients, field inbound inquires, and grow existing accounts, aka hunter! This person will inherit a small territory mostly focused on the PMQ Pizza Publication.

This position requires someone who is ambitious, self-motivated, energetic and demonstrates strong initiative and is an experience sales representative comfortable selling online advertising, custom content, webinars, newsletters, and lead generation products. Job requires the ability to communicate effectively via email and in person through utilizing Power Point and

other multi-media presentations. The candidate should possess strong business development skills, high standards for professionalism and quality, excellent account management and organizational skills, and have a growth mindset. They should also possess the ability work both independently and directly with team members, as well as build strong relationships with other departments in the company and collaborate with them.

The ideal candidate does not have to have a foodservice background, but must have a keen interest in marketing strategies and tactics specific to supporting and helping customers develop comprehensive print and online media programs to grow their business. They should not be afraid to delve into technical topics or learn new industries. The sales process is relationship oriented with high level of accountability expected. This is a full-time, salaried position with commission opportunities and the ability to work remotely. Travel is required to industry events and meeting with clients and prospects (Approx. 20%).

Roles and responsibilities include, but are not limited to:

Seek out new accounts, primarily suppliers and partners of independent/small pizza operators

Attend foodservice and pizza-specific conferences to prospect for new business

Serve as the first point of entry / contact for the sales department on the assigned brand(s), answering incoming calls and general email inquiries as necessary

Conduct outbound calling and emails into vertical market targets

Work with vertical brand leaders and management on cross-vertical proposals and account relationships as required

Maintain and nurture leads and directed and within designated timeframes within CRM System

On-board and follow up of deliverables upon executed engagement agreements / projects

Assess lead quality and schedule appointments with prospect as appropriate

Coordinate with accounting team on invoicing and other billing/receivable matters

Conduct research that supports the development of the sales pipeline, such as performing company searches or gathering client or market trend information; stay updated with the industry and with new products and services

Communicate feedback from leads and customers as appropriate within the organization

Support management, events, marketing and custom content teams as needed

Create engagement letter and follow up with customer as required for project requirements and order status

Identify and respond to problems with clients and suggesting recommendations to management for a resolution

Prepare and engage in weekly/monthly sales reporting and meetingsRequirements:

2+ years of B2B sales experience, with demonstrated success

College degree (preferred) or certificate in sales/marketing

Committed to sales and revenue growth and exceptional service to clients

Strong judgement and high standards as a sales professional

Ability to follow processes and procedures

Demonstrate strong sense of urgency and initiative

Attention to detail, multi-tasking and organized approach to tasks and record-keeping

Professionalism in personality, appearance, and work product

Ability to set goals and execute to meet deadlines while maintaining integrity in the process

Positive attitude, ability to quickly build rapport with clients and team members

Excellent written and verbal communication skills

Expertise in outbound phone sales

Proven ability to work independently/individually and to work on small teams

Quick learner and ability to adapt in a fast paced, growing environment

Strong negotiating skills and experience using a consultative, solution-based sales system

Hands on experience with CRM software ; advanced knowledge/expertise using MS office and/or Google Suite

Basic understanding of sales performance metrics

ABOUT WTWH MEDIA

Founded in 2006, WTWH Media LLC, a ten time Inc. 5000 honoree, is an integrated B2B media company serving the electronics, design engineering, healthcare, hospitality, life sciences, renewable energy, R&D, retail and robotics markets with more than 80+ websites, 30 in-person events, 10 print publications and custom digital marketing services. WTWH recognizes two main drivers in the marketplace, among many others, that set the pace and tone of its businesses: media consumption has changed forever, and continues to evolve at an extremely fast pace & marketers must have increasing ROI to justify marketing investment.

WE OFFER

Competitive compensation

Extensive benefits package including health, dental and vision benefits, STD/LTD and Life

Generous 401k employer match

Excellent work/life balance environment, including paid vacation, sick days, office holidays, flex days, bereavement and jury duty

Dynamic, dedicated, fun and hard-working environment in remote work environment

Opportunities for professional development and career advancement

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