Digital Marketing Specialist

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities

Develop and implement digital marketing campaigns across various channels, including social media (Facebook, Instagram, LinkedIn), email, and search engine marketing (SEM)

Manage and optimize PPC campaigns to increase website traffic and lead generation

Track and analyze website traffic and digital marketing campaigns using Google Analytics and other analytics tools

Optimize content on the company website, blog, and social media channels

Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement

Stay up-to-date with the latest digital marketing trends and best practices

Qualifications

Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media marketing, and email marketing

Experience with Google Analytics, Google Ads, and other digital marketing tools

Excellent written and verbal communication skills

Strong analytical skills and attention to detail

Ability to work independently and as part of a team in a fast-paced environment.