Senior Creative

PrimaLoft, Inc. is seeking a Senior Creative to join our Brand Building team.

About PrimaLoft:

PrimaLoft is an innovation company specializing in high performance, sustainable insulation. Think about what’s inside your jackets, gloves, footwear, and bedding. We develop the insulation that enables those products to perform at the highest level. It’s likely we power some of your favorite pieces - just look for our red shield! We partner with over 950 global brands in categories like outdoor, sports, fashion, footwear, hunting, fishing and more, including Nike, Arc’teryx, Helly Hansen, Lululemon, adidas, Free People, Patagonia, Rab, Timberland, Stone Island, and Vans. We believe in unleashing the full potential of people, products, and the planet, together in harmony. We are committed to being Relentlessly Responsible™, using innovation to drive performance and sustainability. We are always striving to provide the highest possible performance while reducing our impact on the planet. We are headquartered in Latham, NY, with an office in Xiamen, China and global reach across North America, Europe, and Asia.

Our Team:

The Global Brand Building department consists of Brand, Communication, and Creative teams, all working collaboratively and cross functionally to drive brand equity and awareness.

All creative development, from sales collateral to global consumer campaigns are done in-house, making this an opportunity to broaden your creative chops, and flex the ones you already have!

What You’ll Do:

Join a Creative, Close-Knit Team: As a Senior Creative, you will be a member of the Global Brand Building team, collaborating, brainstorming, and doodling with the entire team, particularly the Creative Associate and reporting into the Creative Lead. Your position will play an integral role in developing the ideas and visuals that build our brand equity and brand awareness through our social and ambassador programs, sales support tools, online offerings, portals and more!

Know the Brand: You will become well versed with our brand purpose, mission, strategy and guidelines in order to deliver creative that brings PrimaLoft to life B2B2C.

Own Projects: You will own projects from creative development, presentation, production through final delivery, ensuring feedback, deadlines and key milestones are reached. For larger launches this can span months, while smaller more pressing projects can be a matter of hours.

Participate in Cross Functional and Department Briefings: You will attend creative briefings, technical product briefings, and brainstorm sessions. In addition, should a concept you lead require extensive production, you will assist in developing and delivering creative briefings to agency partners.

Develop Creative Concepts: You will concept and develop original ideas as well as build off existing ideas, campaigns, and concepts.

Coach Junior Creatives: You’ll mentor junior creative(s) on conceptualizing ideas, finessing designs, and presenting work.

Manage Creative Files: You will be responsible for the overall management of your creative files. This includes assisting with pre-production, formatting, exporting, stock photo/video/audio, and sharing for external partners.

About You:

If you are…

A believer in our mission.

An innovator and problem solver, who sees projects (big and small, abstract and straight-forward) as an opportunity to think differently, inspire, and engage while delivering thoughtful, contemporary and on-brand creative solutions.

An inspirer, who digs deep to find the creative “nugget” that becomes the heart & soul of a project.

A simplifier, with the ability to translate complex technical information into simple, clear, concise, and creative work.

A flexible creative, who can transition from conceptualizing a thought-provoking creative idea, to executing a simple, less inspiring deliverable when needed (we’re a small, but mighty team)!

A close listener, with experience taking feedback and running with it.

A collaborator, ready to take the initiative, jump in and speak up in brainstorms as well as listen and build from other’s ideas. You’re not afraid to ask questions and initiate conversation whether in person or on video calls.

A communicator, able to present your ideas and work in casual and formal settings.

An open minded creative, able to take inspiration and thoughts from members of the team and translate them into creative solutions.

And you have…

Desire to help build our Brand, through both B2B and B2C channels.

Passion for planet, sport, exploring the outdoors and the brands that help you get out there!

...Then this role may be the perfect match for you. Check out our social channels and website to get a better sense of the work we are creating.

Required Skills

5-7 years work experience* with proficiency-expertise in: Adobe Creative Suite (InDesign, Photoshop, Illustrator).

Solid design skills, with a portfolio showcasing outstanding technical and conceptual creative work.

Able to work a hybrid schedule: In-office at HQ in Latham, NY Tuesday – Thursday, remote Monday and Friday.*

*Will consider exceptionally skilled candidates with less experience.

*Will consider exceptionally skilled candidates that are remote and able to drive to HQ up to once a month.

Nice, But Not Required

Skills in photography, video editing, animation, illustration, and website creative

Proficiency in After Effects and WordPress

What We Offer:

Competitive salary and bonus package.

Flexible working arrangements and remote working options.

Opportunities for professional growth and development.

A supportive and collaborative work environment.

Exciting projects and challenges that will make a real impact.

Salary based on experience and skillset. Salary range for this position may fall between $70,000 – $80,000.

Interested?

Please send an email to: with a link to your portfolio and cover letter expressing why you’d like to join the PrimaLoft team.