CRM Business Analyst

This Salesforce Business Analyst will play a critical role in enabling growth by optimizing business processes, identifying new technology breakthroughs, and leading successful execution. A successful Salesforce Business Analyst will maintain a deep understanding of the end-to-end business process, monitor the system landscape to understand gaps in the current tools and, as relevant, lead the full process to select, implement, and successfully realize the benefits of a system or process upgrade.

This role entails bringing consistency and standardization to diverse Business Units, managing change processes effectively, and ensuring alignment with organizational priorities.

Responsibilities:

Develop and maintain Salesforce process and system landscape overview for assigned department(s), monitoring key metrics for efficiency.

Act as a trusted partner to assigned department(s), aligning with their business goals and contributing to initiatives.

Organize and standardize Business Units within the enterprise dealer framework.

Manage the Change Advisory Board (CAB) in collaboration with dealer group.

Drive adoption of standardized processes within groups.

Streamline prioritization processes across teams.

Monitor end-user system usage, identifying trends and engagement opportunities.

Design, document, and maintain system processes.

Provide training sessions and content to support end-user utilization.

Coordinate new feature/functionality rollouts and communications.

Assist with project management tasks as needed.

Lead project coordination between departments, IT, stakeholders, and executive leadership.

Gather requirements for system changes and improvements.

Collaborate with IT leadership on roadmap planning and prioritization.

Prepare management reports tracking deliverables and system usage KPIs against roadmap.