Marketing Coordinator

Overview:

Welcome Home! Build your career with Lennar:

As one of the nation’s largest builders, Lennar has built over one million new homes for families across America. Since 1954, our communities have catered to all lifestyles and family dynamics, whether you are a first-time or move-up buyer, multigenerational family, or active adult.

At Lennar, Everything’s Included in our homes, and Everyone’s Included on our team. Our Everyone’s Included vision is to be as inclusive and diverse as the communities we build unleashing the power of diversity within our workforce to drive innovation & sustainable growth.

Lennar's Core Values:

Our commitment to Quality, Value, and Integrity is the underlying foundation upon which Lennar was built, and these three fundamental principles still guide us in caring for our customers, associates, trade partners, shareholders, and community.

Marketing Coordinator Summary:

This position will be assisting the Marketing team with day-to-day marketing activities and responsibilities including social media, digital content, marketing events, market research and general tasks.

Responsibilities:

Coordinate social media presence, take videos and post on social media platforms.

Help manage and monitor online content including (url removed), landing pages and paid promotions.

Help create online content including writing/reviewing copy and researching and conceiving new ideas.

Help create and manage eMarketing activities for internal and external customers and homeowners, including eblasts and newsletters, as needed.

Help coordinate external and internal events, both virtual and in-person, as needed.

Attend all marketing division meetings, calls and events both onsite and virtual.

Develop and maintain an understanding of branding guidelines, marketing campaigns and available resources.

Provide general administrative assistance to the marketing department by assisting in maintaining marketing files, reports, supplies and model vendors.

Provide support for the new community process from initial start-up to sales launch.

Provide general support to sales team and staff – on all marketing initiatives, collateral, projects, events, meetings and other, as needed.

Be knowledgeable about all Lennar current and upcoming communities, including floorplans, locations, schedules.

Foster and promote a Team Environment.

Work with the marketing team (division, regional and corporate) to develop, execute and evaluate marketing strategies, concepts and ideas.

In addition, the candidate will be required to cross train with the other support staff in the Sales and Marketing Department.

Perform all other duties as assigned.

Qualifications:

One (1) year of marketing, organizational and/or administrative experience preferred

High school diploma or GED required

Unrestricted Motor Vehicle License

Intermediate experience with Microsoft Office Suite (i.e. Teams, Word, Excel, Outlook, and PowerPoint) and Adobe Creative Suite experience preferred

Proficient in creative programs and adaptive to learning new platforms

Demonstrated ability to work independently on multiple projects and work collaboratively within a team

Excellent organization and communication skills

Ability to multitask and prioritize projects based on deadlines

Proficient in social media and digital media

Detail-oriented and proactive

Strong time management skills

Accurate keyboarding ability

Excellent grammatical and mathematical skills

Takes pride in work

SalesForce knowledge a plus

Tableau knowledge a plus

Physical Requirements:

Position requires the ability to occasionally bend, stoop, reach, lift, move and carry office materials and supplies weighing 25 pounds or less. Finger dexterity is required to operate a computer keyboard.

FSLA Status: Non-Exempt

Life at Lennar:

Lennar recognizes our associates are the heart of the company’s success. Learn new skills, build your path, and become an integral part of the Lennar Family.

Lennar associates will be eligible for many benefits in accordance with Lennar’s policies and applicable plan terms, including:

Health Insurance - Medical, Dental & Vision

Vacation – up to 3 weeks of vacation per year upon hire

Holidays, Sick Leave, & Personal Days

401(k) Savings Plan with company match

Paid Maternity & Bonding Leave

New Hire Referral Bonus Program

Home Purchase Discount for Associates

Associate Assistance Plan

Everyone’s Included Day

Student Debt Repayment Program

This information is intended to be a general overview and may be modified by the Company due to factors affecting the business.

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

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#LI-CA3

Type:

Regular Full-Time

Permanent