Assigned Brand Advisor

An Assigned Brand Advisor (ABA) is fully dedicated to a “brand” or business unit within a retail store. Unlike the role of a Sales Professional, an ABA does not work in a multi-brand capacity. ABA’s are responsible for achieving / exceeding sales and service goals, as well as maintaining operational excellence within their brand’s boutique or business unit. An ABA must also act as the ultimate representative of their respective brand, while demonstrating CD Peacock’s Culture of Excellence. All ABA’s will report to the Business Manager of their brand or business unit.

Position Description

Act as ultimate ambassador of the brand, modeling client-centric behaviors at all times

Maintain and inspire clients with a deep knowledge of the brand’s heritage

Acquire new customers with the long term goal of cultivating client relationships

Build relationships and drive sales with clients through consistent outreach and follow-up

Focus on high impact activities that will increase client conversion and retention to subsequently drive revenue and inspire loyalty to the brand

Demonstrate a pro-active and solution oriented approach to consistently exceed client expectations

Provide insight to the Business Manager and buying team on future buys and allocations

Partner with Sales Professionals throughout the store to further engage CD Peacock’s clients

Work with Sales Professionals (during appointments and walk-ins) to enhance the client experience and maximize selling

Handle service requests, warranties and repairs, maintaining consistent follow-up with clients

Uphold operational excellence by conducting routine inventories and executing price accuracy

Uphold and maintain visual / merchandising standards throughout the boutique

Take part in maintaining a clean, safe and conducive work environment for co-workers and clients in all areas of the front of house and the back of house

Possess a thorough knowledge of all systems & software…including POS, CRM, Inventory Management Systems, iPhones, Microsoft Office & Teams and business related Apps

Achieve and exceed individual sales and service goals through the effective use of selling techniques, clientelling, and product knowledge

Achieve Key Performance Indicators (KPI’s) tied to service and clientelling metrics; i.e secret shops, client surveys, retention rate, conversion rate, cross-selling and client growth

Maximize learning opportunities via vendor immersions, sales & service trainings, product summits (if and when applicable), self guided learnings; including e-learnings and app based trainings

Share brand relevant communications and key learnings with colleagues that work outside of the boutique

Position Requirements

Must be able to lift a minimum of 15lbs

Must be able to stand a minimum of 5 to 7 hours

Must be on the salesfloor a minimum of 80% - 90% of the time

Must be able to work (on average) between 35 – 40 hours per week

Must utilize and be proficient in systems, software and technology, required to perform duties as a sales professional (including POS, CRM, IMS, iPhones, Microsoft Office / Teams and business related Apps)

Must be fully flexible and available with scheduling and working weekends, evenings and holidays

Must reflect and role model our company’s Core Values at all times

Must always reflect professionalism, honesty and integrity

Prior experience in Luxury Retail / Jewelry & Watches is preferred but not required