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Associate Director, Data Operations

Company:
GroupM
Location:
New York City, NY
Posted:
May 14, 2024
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Description:

A minimum of four to five years’ experience preferred; the Data Operations Associate Director is responsible for the design and build of cloud-based data solutions, working with data engineers and web developers to manage the development and maintenance of business intelligence and data quality compliance tools. This individual will also work closely with internal Strategy & Analytics, Investment and Planning teams, acting as the subject matter expert in the tools and processes they manage, along with being able to gather knowledge from other SMEs and requirements from key stakeholders. In their role, they will also manage the creation of project plans, prioritization of tasks, and hold all responsible parties to deadlines and deliverables. The Data Operations Associate Director is expected to facilitate the progression of projects through status meetings and act as the intermediary between project teams. They will report to the Director and will provide overviews of project status, progression, and roadblocks. This role requires a strong familiarity with all available analytics and technology tools, both syndicated and proprietary.

Responsibilities:

Work closely with data engineers, developers and UX designers to create our data pipeline and workflows to support our media performance reporting. Manage the design, build and maintenance phases of client reporting projects.

Work with client stakeholders to define and document data architecture and reporting/visualization requirements.

Migrate the internal teams from legacy data platforms to the new data platform, ensuring data quality and provide going support and maintenance.

Deploy new client teams to the cloud data solutions, providing guidance and support throughout the onboarding process.

Define QA guidelines and automate the current QA process.

With support from the Director, develop tools, process, and best practices to achieve workflow efficiencies and drive value for client teams and clients.

Have a deep understanding of the measurement strategy for given clients, inclusive of measurement frameworks, learning agendas, audience-first roadmap, etc. to help define data strategy and solutions.

Act as the subject matter expert for questions/projects relating to data quality, BI tools, business rules; Ensure that best practices are being followed amongst all projects.

Must familiarize themselves with the full campaign implementation workflow across all functional teams, including campaign set up, launch, testing, reporting and reconciliation.

Stay up to date and informed on changes and evolution of industry topics; support POV development and provide thought leadership on data privacy laws, third-party measurement tools and space, consumer marketplace, vertical expertise etc.

Create and manage project timelines and tasks in project management tools; manage the allocation of resources and effort across projects and develop scope requirements.

Facilitate communication and progression of tasks through regular status meetings and working sessions; proactively elevate and resolve project roadblocks and issues; keep track of and manage a high volume of tasks across multiple stakeholders and projects.

Builds positive relationships with internal teams; effectively communicate roles, responsibilities, and expectations.

Systems & Tools:

Strong familiarity with relational database management systems; Experience with SQL, Microsoft Azure, GCP, AWS, Snowflake a plus

Familiarity with project/product management tools like Jira, Confluence, Smartsheets, Azure DevOps/VSTS

Familiarity with business intelligence tools such as Tableau, PowerBI, Datorama, DOMO, Looker, GDS

Experience with advertising campaign management/buying platforms such as Sizmek, GCM, Flashtalking, Moat, DV, IAS, Mediaocean, Media Tools, Nielsen, ComScore, Facebook, Twitter, Pinterest, Snapchat, 4C, Brand Networks, YouTube, Google Ads, Bing, Kenshoo, SA360, DV360, Google Analytics, Adobe Analytics

Advanced excel data manipulation skills required; VBA/macros is a plus

Familiarity with programming languages/development tools a plus: Python, R, JavaScript, GitHub, etc.

Qualifications:

Bachelor’s or advanced degree in Statistics, Economics, Business, Math, Computer Science, or Sciences is preferred

Experience with the full development life cycle of an application or reporting solution - from design through test and deployment.

Minimum 4-5 years’ experience in data governance processes in a data warehousing, ETL and business intelligence environment

3 years’ experience in media; digital Investment, analytics, or ad operations is preferred.

Experience and understanding of processes across multiple media channels (digital, search, social, offline, etc.); Experience in handling diverse datasets (paid media, owned, etc.)

Demonstrates strong eye/attention to detail.

Excellent verbal and written skills

Exceptional organizational skills, multi-tasking capabilities and detail oriented

Ability to foster collaborative relationships with other cross-functional teams.

Ability to manage and prioritize competing projects and deliverables.

Comfortable working with budgets and numbers

Life at GroupM

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at

GroupM provides equal employment opportunities to applicants and employees without regard for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age, protected veteran status, disability, or other protected status.

GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to or call and let us know the nature of your request and your contact information.

The base salary for this position at the time of this posting may range from $75,000 to $180,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit for more details.

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