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Associate Media Planner

Company:
CG Life
Location:
San Diego, CA
Posted:
May 08, 2024
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Description:

CG Life is seeking an energetic team member to join its San Diego office as an Associate Media Planner. As an integral part of our fully integrated marketing agency, this role is dedicated to supporting CG Life’s Media Department offerings. This role will be supervised by the Director, Paid Media as well as a Media Supervisor and involves planning, implementing, and reporting client-paid media campaigns.

Key Responsibilities, including but not limited to:

Business Impact

Assist with the implementation of media plans, including campaign set-up in social platforms as well as Endemic partnerships, along with ad traffic and ad server setup

Assist with creating comprehensive performance reports to highlight the success of campaigns

Industry Expertise

Stays current with major digital marketing trends

Continually builds an understanding and knowledge of the client’s business and competitive environments

Conducts market research into client’s target audiences and helps determine appropriate media vehicles

Communicates with media vendors for advertising plans to negotiate and request proposals

Stays abreast on Social Media platform updates, offerings, and approaches

Secure insertion orders for media plans

Leadership

Ask relevant questions to collect the necessary information to turn client needs into deliverables

Proactively works with internal teams to manage or adjust timelines effectively as needed

Can effectively and quickly assess project work to evaluate and identify factors that need the input or collaboration of senior team members or clients

Able to identify when to reach out for assistance from management on how to prioritize client requests and shifts priorities as needed to meet aggressive deadlines and milestones

Communication

Establishes and maintains positive co-worker and client relationships, fostering trust and collaboration

Regularly report insights and recommendations to cross-functional teams and senior leaders

Respectfully listens to others; is open to new ideas and approaches

Able to communicate and operate with diplomacy and discretion

Reports to: Director, Paid Media

Requirements

Qualifications and Skills:

Be resourceful; know when to ask for help, but also know when to google it

Ability to independently handle multiple tasks on deadline in a fast-paced environment

Proficient with Microsoft Office Suite (Excel, PowerPoint, Word)

What We will be Looking for:

A minimum one year previous marketing experience is required

Experience in digital marketing and familiarity with media buying tools is a plus

Plus, for any Meta ads manager experience

Experience with life science, healthcare, biopharma industries, or the like is a plus

Benefits

We are proud to offer a comprehensive benefits package to all of our employees:

Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions.

401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan.

Parental Leave. Generous paid time off for parents to bond with their newest addition.

Professional Development. Each employee has an annual budget to allocate to professional development opportunities. Employees are encouraged to take a workshop, attend a webinar, join associations, and do anything else that will help them grow in their careers.

Sabbatical Program. Enjoy 4 weeks of paid leave following 6 years of service to pursue travel, time with family, and drive in a new hobby; the options are endless!

And more! We offer life insurance, LTD, a robust employee assistance program, and more!

The salary range for this position is $50,000 - $55,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure, and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

This job posting is intended for direct applicants only; please, no outside recruiters.

Permanent

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