Digital Content Writer

Overview:

Join our dynamic team as a Digital Content Writer and contribute to our projects at a US-based, international e-commerce company specializing in the hospitality industry. We are seeking a creative, persuasive writer with 1-3 years of experience who is adept at digital content creation, particularly in e-commerce and sales-oriented environments. This role demands a high output of engaging content, optimizing our digital presence and driving our marketing objectives forward.

Responsibilities:

Research, write, and edit high-quality content across various digital platforms, including websites, blogs, social media, and email newsletters.

Produce product content for e-commerce platforms, including Amazon, and develop engaging content for product packaging, such as manuals and boxes.

Create compelling sales materials, including brand introductions and partnership launches.

Manage and deliver a large volume of content, maintaining a high level of output without compromising quality.

Focus on crafting informative and engaging blogs for our website with the assistance of AI tools to enhance content quality and engagement.

Collaborate with marketing and design teams to produce compelling multimedia content that aligns with strategic goals.

Optimize content for SEO to enhance visibility and drive user engagement.

Stay abreast of industry trends to incorporate innovative content ideas and strategies.

Work within tight deadlines to manage projects and ensure timely delivery of content.

Participate in brainstorming sessions, providing creative and strategic input.

Analyze content performance using metrics to guide future content strategies.

Proofread and fact-check all content to uphold our brand's reputation for accuracy and reliability.

Engage with our online community, responding to feedback and fostering a positive audience interaction.

Ensure all content aligns with the brand's voice, style, and messaging.

Qualifications:

Bachelor's degree in English, Communications, Journalism, Marketing, or a related field.

1-3 years of experience in digital content creation, with a focus on e-commerce and sales-driven content.

Strong command of the English language, grammar, and spelling.

Expertise in SEO best practices and a proven track record of delivering optimized content.

Strong writing skills, with the ability to craft persuasive and creative content.

Proficiency in content management systems (CMS) such as WordPress.

Basic understanding of social media platforms and digital marketing trends.

Strong research and analytical skills.

Excellent attention to detail and ability to meet deadlines.

Creativity and ability to generate fresh content ideas.

Strong communication and interpersonal skills.

Ability to work both independently and collaboratively in a team.

Preferred Skills:

Basic experience with graphic design or video editing tools is a plus.

Knowledge of analytics tools (e.g., Google Analytics) to track content performance.

Benefits:

Competitive salary and benefits package.

Opportunities for professional growth and development.

Collaborative and supportive work environment.

Health insurance for self and dependents

PF and Gratuity benefits