Marketing Specialist

Job Description

Are you a creative and results-driven marketing professional? Our client is a premier commercial lighting provider near the Atlanta area, and is seeking to add a Marketing Specialist to their team. Their products have always combined reliability with aesthetics and pleasing design with performance, characterizing the history of technical lighting. The company has a perpetual enthusiasm for innovation, which has led the group to become a solid global point of reference in the world of design and architecture.

In this role, you will play a vital role in promoting the brand and driving business growth. This position is based in Conyers, GA, and fully in-office.

Responsibilities

Collaborate with cross-functional teams to develop and execute marketing strategies.

Create compelling content for digital and print channels, including social media, email campaigns, and brochures.

Write, proofread, and edit creative and technical content across different mediums.

Manage marketing campaigns, track performance metrics, and optimize for maximum impact.

Work with external agencies and vendors to execute marketing programs.

Coordinate events, webinars, and trade shows to enhance brand visibility.

Conduct market research and competitor analysis to identify trends and opportunities.

Support lead generation efforts through targeted campaigns.

Qualifications

Bachelors degree in Marketing, Communications, or related field.

3+ years of proven experiencein marketing roles, preferably in-house.

Experience with product launches or integrated marketing campaigns.

Proficiency in marketing tools such as Google Analytics, social media platforms, and email marketing software.

Strong communication skills and attention to detail.

Excellent analytical skills and a knack for data analysis.

Occasional travel (includes international travel to home office in Europe).

Why Join?

Competitive salary

Full benefits package

PTO plan

Note: This position is based in Conyers, GA, and is fully in-office, Monday-Friday, 8am-5pm.