Media Buyer

Who we are looking for:

We are looking to add a Media Buyer to the team. As the Media Buyer, you will plan, negotiate, buy, analyze, and optimize Broadcast and Digital Media. In addition, the Media Buyer will handle buying national and local video negotiations, planning and maintenance of multiple accounts. Please note, this role is hybrid and will require days in the Chicago office.

What you’ll do:

Negotiate spot and national buys in the scatter marketplace and on an annual/quarterly basis.

Performing various calculations to determine projected response levels, call volumes and audience delivery.

Conferring with the other members of the media team to meet client marketing goals and objectives.

Constructing post-buy analyses to determine actual delivery of the schedule - from both a Direct Response and Awareness basis.

Inputting and maintaining daily/weekly schedules.

Extensive client communication and reporting responsibilities on a weekly basis will be required.

Handling billing discrepancies with vendors.

Develop media plans through CPP/CPM analysis, analysis of qualitative data and historical performance resulting in the development of planning flowcharts and recommendations.

Develop, execute, and manage added value programs.

Maintain client flowcharts with account team regarding media deliverables.

Manage monthly billing (reporting and resolution) with accounting team.

Conduct post analysis.

Ongoing media planning and analysis of campaign results.

What you’ll need:

Broadcast media buying/planning experience (minimum 3 years) for national and/or local clients in similar applicable position.

Some analytical media planning and reporting preferred.

Proficient in Microsoft Office Suite (Excel, Word, PowerPoint).

Strata and Core experience preferred.

Willingness to learn new platforms, technologies, and attribution modeling.

Ability to interact with upper-level management and clients.

Solid writing and excellent presentation skills.

Should be capable of managing multiple projects simultaneously and be able to prioritize workload to meet deadlines.

Be enthusiastic and display proactive thinking.

Experience buying local markets and national media is preferred.

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