Post Job Free
Sign in

Social Art Director (6 Month Fixed Term Contract)

Company:
Beautypie
Location:
London, Greater London, United Kingdom
Posted:
May 08, 2024
Apply

Description:

We’re Beauty Pie. We’re the world’s first luxury beauty and wellness buyers’ club. And we’re disrupting the beauty industry, one face cream at a time.

Before we arrived on the scene, if you wanted really great beauty products, you had to shop at traditional beauty retail - and overpay for all the crazy markups. Now, our members have access to shop from the best-quality beauty and wellness products (from the leading labs in France, Switzerland, Italy, Germany, Japan, Korea, etc) and get a bigger piece of the Beauty Pie.

Beauty Pie is looking for a Social Art Director to join the brand’s creative studio as they embark on a new chapter which sees the elevation and refinement of the brand’s visual language across all touchpoints. As our Social Art Director, you will be responsible for setting the overarching narrative and art direction for the Social Content Hub’s content creation under the Creative Director’s vision. You will be creating and maintaining the Social Media Brand Guidelines and ensuring they are adhered to, to create a coherent look and feel across all social content in line with the overarching brand language. The role will require a creative, commercial and analytical eye, as well as an ability to work collaboratively with multiple departments across the business. You will keep a close eye on the social feed overall, ensuring coherent visuals whist working with the marketing and growth teams to understand asset success analysis and metrics. You will also be responsible for briefing external videographers, CGI artist and so forth to create elevated social content for the brand.

Leadership

This is a hands-on role that involves creating as well as mentoring. In addition to your own work you will manage and inspire your team of creators to deliver across multiple touch points and channels. You will have two direct reports: A Social Content Creator and a Digital Designer, and you will be reporting into the Art Director & Design Director. You will work closely with the Social Media Strategist. Structurally you’ll line manage junior and midweight talent, to support their progress and development.

So, what will you be doing?

Developing the social media look and feel across Instagram, TikTok, Facebook, Twitter & YouTube for the UK and international markets, with the aim of increasing brand awareness, driving engagement and driving traffic to the website

Establishing a strong pool of on-brand influencers and content creators to work with when required

Curating an exciting, consistent, always-developing stream of content to engage our existing audience and grow our follower base, while cementing our key legacy moments as a brand

Contributing to the development of a content/editorial calendar to support brand, marketing and business goals

Adhering to and evolve best-practice techniques and standards (image specs, engagement and deployment strategies) for each platform and asset type

Translating sometimes one-way brand work into video/motion and graphic social content concepts that spark conversations and work collaboratively with video animator/editors to execute

Prepping simple shoots, liaise with directors/photographers and manage shoot process from concept through to execution in collaboration with a Producer

Leveraging social media learnings and performance data to pivot and optimize posting and content strategies

We believe it's all about mindset, great skills, the right attitude and a fantastic work ethic. If you’re aligned to our values, excited about the opportunity, and you’re really good at what you do (even if you don’t tick all the boxes) apply anyway!

Impeccable Art Direction aesthetic and vision

Social-first native with a background in art direction and digital content creation

Experience in video, still and graphic execution for social media

Proven track record working within a fast-paced social media team, leading content creation across Facebook, Instagram, TikTok, Pinterest and YouTube

A passion for digital storytelling and a deep understanding of social content that resonates and inspires engagement

The flexibility to adapt to the ever-evolving climate of social media

Strong experience in the role along with people management experience.

Innovative creative approach within the social space

Great communication skills, written & verbal, when it comes to directing or presenting design concepts

What makes someone ‘Beauty Pie’?

Our culture is our DNA. It defines who we are, how we operate and how we hire. And it all springs from our values, which are very important to us:

Bring Your ‘A’ Game: Take ownership & accountability. Make sh*t happen. Grow. Support. Evolve. Invent. Be open-minded.

Be Intelligently Rebellious: Challenge the status quo. Push boundaries. Embrace change. Think BIG.

Be Customer Obsessed: Listen & learn. Take ownership. Act fast. Be humble & empathetic. Build & keep trust. Be grateful for feedback.

It’s All For One (& One For All): Take advantage of collective intelligence. Act with integrity. Support & challenge. Embrace individuality. Do right by our company, our members, our colleagues & our environment.

We’re committed to diversity & inclusion

As a business that’s based on fairness and self-worth, our commitment to inclusivity runs through the heart of everything we do. We believe that innovation and creativity come from having a diverse workforce, and are committed to building teams with unique identities, from different backgrounds and with individual perspectives.

We’ve got a long way to go, but here’s how we’re doing as of June 2023:

Female Employees - 72%

Employees from minority ethnic backgrounds - 39%

Women in our Tech teams - 46%

A bit about our ways of working

We foster a high-performance culture, where you are trusted to get the work done. We treat all of our teams like adults in giving them autonomy and flexibility.

At Beauty Pie we want to support employees to do their best work, have a good work life balance and work flexibly whilst staying connected - and getting the job done.

In order to encourage in-person collaboration and create a strong team environment, we aim to be in the office 3 days a week, with flexibility built in around role, type of work and personal requirements. We encourage you to discuss this as part of the interview process to understand the requirements in this role.

Your piece of the Beauty Pie:

Life & Balance

Free Membership to Beauty Pie + 20% off our products

Pieshares - all employees receive stock options

25 days holiday & your birthday off

Flexible bank holidays

Equal leave for all new parents regardless of gender or personal circumstances

Season ticket loan

Health & Wellbeing

Private Medical Insurance

Menopause support

£2,500 / $2,500 to spend on your fertility journey after 2 years service

10 therapy sessions through AXA PPP

Cycle to Work scheme

So, what are you waiting for? Apply now for a chance to be part of an inspirational, international and talented team.

Beauty Pie is an equal opportunity employer. The company will not unlawfully discriminate on grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or trade union membership.

Please let us know, if you require reasonable adjustments at any point during the application and/or recruitment process.

#LI-BP1

Apply