Senior Content Creator

Demand.io is a technology company based in Santa Monica focused on building digital consumer shopping platforms and experiences that help consumers find and acquire the things they’ll love.

Founded in 2009, we’re a self-funded, profitable company running multiple e-commerce consumer products at scale. Our portfolio includes SimplyCodes (simplycodes.com), a social savings platform, and Product.ai (product.ai), an upcoming AI assistant for shopping. Our products are used by millions of shoppers to facilitate thousands of purchase decisions daily, driving over $1 billion in annual e-commerce transaction volume to our retail partner network.

Who we’re looking for

We’re seeking a creative, results-driven Senior Content Creator to breathe life into a rapidly growing, emerging brand in the e-commerce space: SimplyCodes. The ideal candidate is an experienced social media strategist who has hands-on experience creating video content with a proven track record of building memorable brands through highly engaging content.

The ideal candidate will have a knack for creating attention-grabbing video content that will get people talking, reacting, and sharing. You should possess top-tier content strategy, storytelling, and video production skills and be able to apply those to translate our brand vision and voice into highly engaging video content that will perform on the leading platforms including YouTube, TikTok, and Instagram.

What you’ll do

Start with a consumer mindset and deeply understand our target audience of online shoppers, deal hunters and coupon enthusiasts. Immerse yourself in the context, build up your expertise in the niche, then ideate content ideas to engage.

Collaborate closely with our VP of Marketing to translate our brand voice into a cohesive content strategy for YouTube, TikTok, and other platforms.

Monitor the latest trends and utilize data to inform your storytelling, content strategy, viral / sharing tactics, and partnership strategies.

Build the content calendar and manage execution of content. Lean into a lo-fi, casual content style with an emphasis on storytelling. Focus on innovation, lightweight / rapid content creation, and iterating based on data.

Network with and form partnerships with top-tier creators. Ideate and execute content collaborations. Make SimplyCodes continuously relevant in the evolving social media zeitgeist.

Analyze content performance and iterate. Continuously learn and adapt our strategies and tactics to maximize performance.

Collaborate with our Product team to ideate product enhancements. Keep us plugged into feedback, opinions, and sentiment of our brand on social.

About you

Strong brand storytelling capabilities. You have a track record and portfolio of building relatable and memorable brands through creative content storytelling and video strategies that perform.

End-to-end video content creation skills, spanning content strategy, creative direction, video production and editing, and on-set creative leadership.

Technical mastery over TikTok, YouTube, Instagram. Deep understanding of storytelling approaches on each platform. Familiarity with viral mechanics, algorithm dynamics and ranking strategies, and analytics capabilities.

You're fearless in your approach to content ideas, execution strategies, and social media marketing.

Desire to be a integral part of an AI startup with a broad mission to improve the e-commerce experience for consumers, brands, and creators alike. We’re looking for a long-term fit to help us build multiple impactful consumer brands in e-commerce.

Bonus if you utilize the latest AI tools, prompt engineering techniques, and AI-assisted workflow augmentation strategies to increase your content output and results.

About the job

Starting base salary range: $140,000 - $220,000 DOE.

Stock options: 0.20% to 0.30% initial grant.

Eligibility for our Equity Partners program, a profit-sharing system tied to individual and company performance.

Opportunities for career growth, leadership, and skill expansion. We sponsor your ongoing career development, including education, courses, certifications, and books.

Premium health coverage including comprehensive PPO and HMO options, along with full dental and vision coverage, paid 100% for all your dependents.

Our Santa Monica HQ is a newly completed state-of-the-art technology development facility offering prodigious open space, open work setup, large recreation & break room with free food, silence / focus facilities, podcasting studio, and sweeping views from the ocean to downtown.

Sponsored access to premium AI services, including ChatGPT Plus, Gemini Advanced, Perplexity Pro, GitHub Copilot, Midjourney Pro, Anthropic Claude, Notion, and more.

Full coverage of your home internet and mobile phone plans.

Regular team-building events, dinners and activities.

401K program.

Unlimited PTO.

Relocation assistance available.

About our culture

Our core values are innovation, empowerment, and continuous growth. We seek team members who want to take on significant ownership, have the natural desire to learn and grow, and who have an innate passion for products, innovation, and serving customers.

We lean in-office as a team. While we embrace flexibility and some hybrid work, our team members prefer to collaborate in person and we’re generally present in the office on a daily basis. Fostering a healthy face-to-face culture is part of our identity as a company.

We seek to keep our team small, working as a team of deep generalists with a bias towards action. Every team member has leadership growth opportunity here.

We pay above-market compensation through our profit-sharing system. We believe in aligned incentives as our means for attracting top talent and retaining staff for long-term relationships.

Read our culture backgrounder here.

Meet the team and learn about our products and company vision at