Account Director

Playground xyz, a GumGum company, is an advertising technology business and leader in attention measurement and optimisation. We're headquartered in Sydney, Australia, and have offices in Singapore, the United Kingdom, and the United States.

We're on a mission to master the art and science of maximising attention, helping brands capture attention like never before. We've developed the world's first AI tech stack that measures how long people look at ads (we call it Attention Time), verified with real, opt-in eye-tracking data. With our Attention Intelligence Platform (AIP), we're transforming the way that digital media is measured, bought, and sold.

Our technology is used by some of the biggest brands across the globe, the world's biggest agencies, and major publishers. We're a passionate, enthusiastic team who are genuinely spending our days doing what we love the most - creating new disruptive technologies and products for our partners.

The Account Director role is an individual contributor responsible for prospecting and closing sales in GumGum’s Market Leading Contextual Advertising platform. Reporting to the Head of Sales, SEA, this role is responsible for developing key relationships within large and mid-size agencies with occasional managerial guidance on client calls. We require this role to work relatively autonomously while being supported by a cross-functional pre-sales team.

Account Directors have experience and deep knowledge of the online media landscape, and the advertising community and have at least 5+ years of digital media experience. The Account Director uses existing processes to solve a variety of challenging problems to deliver for clients. The role is required to apply independent judgment and discretion to select appropriate options from GumGum’s defined and proven products.

Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

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What You'll Achieve

Boost SEA Revenue: Manage and grow a book of business, driving revenue and new business across SEA.

Maximize Marketing Leads: Spot and develop opportunities from marketing-driven leads.

Sales Activities Galore: Expect a high volume of activities like cold calling, presentations, RFPs, and unique sales solutions.

Client Growth: Upsell current clients with insights into our display and video offerings, and support new product rollouts.

Build Relationships: Cultivate strong relationships with brands, agencies, and clients, understanding their needs to offer the best GumGum solutions.

Feedback Loop: Share client insights with the product team to enhance service offerings.

Teamwork: Collaborate with the Account Manager and other teams to ensure smooth implementation of sold proposals.

Skills You'll Bring

Comfortable with logging meetings, calls, and pulling reports in Salesforce.

Ideally 5+ years of selling experience in digital advertising sales

Bachelor's Degree in Media or Marketing/Advertising field

Skilled in PowerPoint, Excel, and Word.

Excellent written and verbal communication skills.

Strong and strategic in building client relationships.

Keen attention to detail and superb organizational skills.

Quick to solve problems and manage stakeholders.

Understand business drivers like P&L, COGS, and revenue.

Use analytical skills to interpret data and develop solutions.

Passionate, proactive, and highly motivated with a sense of urgency.

Adaptable to change, open to feedback, and able to think outside the box.

Awards

Shortlisted for Marketing Technology Company of the Year for the 2023 Mumbrella Awards

2024 Winner of 7 BuiltIn Awards on a national, regional, and remote scale - including Remote Best Places to Work at #25 and Best Midsize Places to Work in Los Angeles, CA at #9

Ad Exchanger Programmatic Power Player 2022 and 2021

CTO Hero Award of OTT.X 2023

Digiday Media Awards Europe finalist 2022 and 2021

Finalist for the 2023 AdExchanger Awards Best Video Technology For Media Suppliers

Gold Award at the IAB Mixx Awards in Belgium in the “Best Use of Advertising Technology” category

The Drum Award Digital Advertising: Game-changing Technology for Domino's case study