Marketing Operations Specialist

JOB TITLE: Campaign Operations Specialist

LOCATION: San Jose, CA (hybrid)

PAY RANGE: $74.00 - $84.00/hr

DURATION: 6 months

Company:

Our client a Fortune 500 Software Organization is seeking a Campaign Operations Specialist to bring onto the team.

Job Details:

Approximately 50% collaboration & stakeholder management 50% program review, tracking and driving the on-time deployment.

DX Campaign Operations main point of contact (POC) for stakeholders responsible for marketing campaigns starting in the global instance of Marketo, called Marketo Customer Zero (MCZ)

Focusing on North America Events and Webinars

Ensure smooth and timely execution of campaigns through coordination across demand generation, field and webinar marketing teams, vendor execution resources, and business systems to adobe sales through CRM.

Manage and track the team's creation of Marketo programs in MCZ.

Facilitate successful, on-time delivery of Marketo programs; align stakeholders and SMEs to create visibility and momentum for on-time program launch, including the identification of scope that varies with the standard processes and accommodation or modification of expectations as needed.

Ensure the agreed tracking elements for reporting are included in each build, the Quality Assurance (QA) process is being followed and completed, and act as the final approver and activator of all related programs in MCZ.

Manage the lifecycle of each Workfront ticket used to track each program.

Identify needs for improvement in processes including QA and Workfront work management processes.

Define training and enablement programs and collateral to support Marketing stakeholders adopting new tech / features.

Skills :

2+ years of Marketo experience in two or more Marketo instances; Marketo

Certified. Expert preferred

Experience with Salesforce supporting Marketing teams

Experience reviewing and editing CSS and HTML

Impeccable attention to detail and quality-oriented

Experience prioritizing multiple requests

Strong organizational and time management skills

Strong interpersonal skills, adaptable to a wide variety of stakeholders

Ability to work in a fast-paced environment and under pressure and meet tight

deadlines

Ability to adjust quickly to change and adapt as needed

Ability to build effective working relationships with others

Ability to anticipate problems and act proactively

Knowledge of demand generation and/or account-based marketing tactics

Knowledge of Analytics and marketing metrics reporting

Education:

Bachelor Degree. Marketo Certified Expert preferred